According to Nielsen’s Global Health and Wellness report, 62% of Americans say they want to reduce the amount of sugars in their diets. As transparent labeling rolls out on store shelves, shoppers’ awareness levels will increase as well. That’s sweet news for the makers of alternative sweeteners and those who...
Innovative products are always being introduced in the beverage industry. To no surprise, teas and coffee remain widely popular. Companies are recognizing gaps and how to fill those needs for consumers, for instance, with infused coffees and other drinks. Find out what’s trending in the beverage realm currently and understand...
[vc_row][vc_column][vc_column_text]From the growing desire to know where companies get their ingredients, to the desire for health transcending beauty, to the entrance of men into the consumer base, here are some ways product developers are responding to trends. Ingredients: From the Molecules Up Not all aloe is created equal; not all...
[vc_row][vc_column][vc_column_text]Everyone wants to stay sharp. As individuals get on with age and experience forgetfulness, they often turn to supplements meant to support memory and other cognitive function. While that may be helpful, it’s always more effective to engage in healthy habits before those vulnerable years. Having a healthy diet and...
Brands and retailers know millennial dollars are important to capture to ensure the future of the enterprise. According to The Brookings Institution, their generation accounts for more than $1 trillion of consumer spending power and will make up more than 75% of the American workforce by 2025 (1). In fact,...
More consumers are opting to prepare meals at home rather than dining out. A study found that 72% of Americans cook from home four nights or more per week in an effort to save money, eat healthier and waste less food (1). As more people prepare home-cooked meals, the demand...
[vc_row][vc_column][vc_column_text]When people care about their health, they will make the effort. That is something Susie Farbin learned while working for her mother at Jean’s Health Ways in Ava, MO, for 14 years. A prominent natural product retailer, customers were taking long treks from Springfield and other cities to shop for...
[vc_row][vc_column][vc_column_text]Erica HooperLee, 47, was living the city life in San Francisco, CA, when she and her now-husband Charles, 34, decided it was time for a healthier lifestyle. Two years ago, they made a move to Grants Pass, OR, and set out to be healthier. “One of the things you don’t...
According to Label Insights, 67% of American consumers say they prioritize healthy and socially conscious food purchases (1). Unfortunately, being healthy is easier said than done and when dealing with the rapid pace of our modern lives, making the right choices is both more crucial and more difficult. That is...
For a while now, consumers have been changing their dietary habits either by choice or because of a food intolerance or allergies. Some of these changes were influenced by product trends and others through personal research and interest. Now, as product trends such as gluten-free die down for the average...
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