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We’ve Got a Way Bigger Problem than “Disinformation”

August 27, 2021
Jonny Bowden and Jonny Bowden, Ph.D., CNS aka The Nutrition Myth Buster™
My Jewish father was an old country lawyer who believed deeply in fairness and justice for all living people, so I was curious what he thought about the Nazis. It was spring of 1977, and the American Nazi Party had announced their intention to hold a July 4th rally in...
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Herb of the Month: Echinacea

August 27, 2021
Jeffrey Burke, ND, MH, CNC, CHS
Echinacea is truly the most-inquired about herb ever, and for good reason. Although many herbs have hit the media with blazing fire, and many do amazingly well, echinacea has consistently stayed in the eye of consumers. Echinacea is a genus of flowering plants in the daisy family and a common ingredient in natural cold...
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Merch insights

Whither Independents?

August 27, 2021
Jay Jacobowitz, President & Founder, Retail Insights
Why do some independents succeed while others struggle? There’s no single success formula, but clues emerge as we scan the retail landscape. An Outmoded Business Model When thinking about business models, it’s useful to take a generational view. GNC and The Vitamin Shoppe, the two largest U.S. pure-play vitamin chain...
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What's Selling September 2021

August 27, 2021
WholeFoods Magazine Staff
What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.
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Code Red for Humanity

August 27, 2021
Maggie Jaqua, Content Director
[vc_row][vc_column][vc_column_text]On August 9, the United Nations’ Intergovernmental Panel on Climate Change (IPCC) released a 3,000-page report that experts says offers an “unprecedented degree of clarity” about the future of our planet. Hundreds of top scientists contributed to the report, and called it a “code red for humanity.” IPCC pointed out...
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The Breaking News on Fluoridation and Intelligence Shows Even More Harm. Part 2: An Interview with Paul Connett, Ph.D.

August 27, 2021
Richard A. Passwater, Ph.D.
Note: The views and opinions expressed here are those of the author (s) and contributor (s) and do not necessarily reflect those of the publisher and editors of WholeFoods Magazine. Information in this interview is intended for educational and scientific purposes only. It is not intended as medical or nutritional advice...
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It’s Time for a Dietary Supplement Retailer Code of Ethics

August 17, 2021
Scott Steinford
While better than some sectors, as an industry, dietary supplements have never achieved total trust from all of our constituents, including consumers, media, and regulators. Some of this mistrust is warranted, but there’s no question that we get a bad rap.  In December 2019, in this column, we introduced the concept of The Dietary...
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NAC—The Latest Health-Success Story to Become an FDA Target

July 29, 2021
Scott C. Tips
About three decades ago, I was one of the food-and-drug attorneys involved in defending various persons and companies who for some time had been distributing an amino acid called GHB (gamma hydroxybutyrate), which although sold as a dietary supplement, had three remarkable characteristics: It helped users quickly fall asleep; It...
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What's Selling: August 2021

July 29, 2021
WholeFoods Magazine Staff
What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.
Read More
Rachel at expo 2019

It’s So Nice to See You Again!

July 29, 2021
Maggie Jaqua, Content Director
We're back at it. SupplySide East is back at the Meadowlands Exposition Center in Secaucus from August 24-25, 2021, and a few weeks later we’ll be making our way to the beautiful city of Philadelphia for Expo East, taking place September 22-25, 2021. Team WholeFoods Magazine will be at both...
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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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