Vista, CA—The 2025 All-One! Report published by Dr. Bronner's provides a look into the brand's philanthropic giving, activism, operations data, and important developments from 2024. Now in it's eleventh year, the annual report features essays written by company employees examining the company's purpose-driven efforts from the last year, including: creation of a circular soap delivery program to further reduce packaging waste, alongside the company’s Magic Soap Refill Cartons; education and women’s health projects funded by fair trade premiums from Dr. Bronner’s supply chains in India, Sri Lanka, Ghana and Ivory Coast; the company’s growing number of Environmental Working Group Verified and Regenerative Organic Certified products; creation of a new Frontline Council, among Dr. Bronner’s Production, Shipping and Receiving departments; and strategic projects underway to support and stand in solidarity with Dr. Bronner’s olive oil supply chain partners in Palestine; as well as many other examples of how Dr. Bronner’s deeply rooted mission drives the company today.
Leading with integrity
“When a business leads with integrity—prioritizing people, sustainability, and fairness—it can be transformative. It may take more care, more effort, and more intention—but it creates trust, connection, and lasting impact. In fact, the closer you look, the better you feel. That’s the kind of magic we believe in. The kind worth seeking and demanding in today’s world,” read the report's introduction by Dr. Bronner’s Cosmic Engagement Officer (CEO), David Bronner, and President, Michael Bronner.
According to this year's report, in 2024 the family-owned natural soap brand gave away roughly $8.4 million in charitable contributions and sponsorships. Around 4% of the company's total revenue was handed out to over 200 organizations focused on animal advocacy, civil & human rights, community betterment & youth services, drug policy & criminal justice reform, and environment & regenerative organic agriculture. Last year, Dr. Bronner's also participated in several advocacy and activism projects including: celebrating Trans Day of Visibility and launching a new funding program for Trans-led organizations (March); opening of the Dr. Bronner’s Haus and Museum in Laupheim, Germany (May); signing the Global Plastic Treaty to address global plastic pollution (September); and company sponsorship of the Portland Psychedelics Symposium (October).
All-One! also highlights the brand's international contributions made through Dr. Bronner’s All-One International Initiative. The program, launched in 2019 in two countries is now in its seventh year operating in across 14 markets, donated $238,710 outside the U.S. in 2024 and over $1 million given to-date in the history of the program.
More highlights from Dr. Bronner’s 2025 All-One! Report include:
- $209.8 million – total revenue in 2024
- $27.28 – starting salary for full-time employees (70.5% higher than California minimum wage)
- 2,515 – acres of dynamic agroforestry installed in 2024
- 784,149 – number of trees planted in dynamic agroforestry systems
- 18,122 – total number of smallholder farmers contributing to Dr. Bronner’s fair trade and organic supply chains
- $8,137,797 – total USD given to charitable and activist causes in 2024
A full version of the report can be viewed here.
