Reeds | WholeFoods Magazine

Reed’s Debuts Spiked Ginger Ale

October 5, 2022

Reeds Inc. announced their launch of Reeds Hard Ginger Ale in four flavors: Mango, Pineapple Coconut, Cherry Lime, and Watermelon Strawberry. Each can is balanced with a sweet and savory tang followed by a distinct, bold and spicy kick of ginger, the company says. Reed’s hard Ginger Ale contains 5%...

Reed's 2,000 Can Giveaway for Ginger Ale Day

March 9, 2021

WholeFoods Magazine Staff

Norwalk, CT—Reed’s is giving away 2,000 cans of REAL Ginger Ale sample packs to celebrate National Ginger Ale Day on March 13, 2021. Customers can visit drinkreeds.com/get-reeds to redeem their samples. Through March 31, 2021, Reed's consumers can also enter to win Reed’s-branded Moke vehicle packed with REAL Ginger...

Reed's to Give Away Rare Moke Vehicle

January 22, 2021

WholeFoods Magazine Staff

Norwalk, CT—Reed’s Inc. is partnering with Mini Bar Delivery to give away a branded, one-of-a kind Moke vehicle packed with its ginger ale—a total value over $18,000. The Moke is a 20th-century collectible car reinvented with 21st-century green-friendly electric power, available exclusively in the USA. It's street legal, carbon-free and comes with four-seats...

This Thanksgiving, Get Your Turkey Trot On

November 19, 2020

WholeFoods Magazine Staff

Elmwood Park, NJ—In the spirit of the holiday season, companies are spreading cheer by offering virtual Turkey Trots that promote health and wellness vibes for Thanksgiving weekend. First up, Dr. Praeger's announced that it will send its new Perfect Turk’y Burgers to anyone who runs on Thanksgiving Day. Interested runners...

Functional Ginger Ale

April 24, 2020

WholeFoods Magazine Staff

Reed’s has launched Reed’s REAL Ginger Ale, an all-natural ginger ale packed with real, fresh ginger in two flavors: original and zero sugar original (keto option). The ginger ale is made with 2,000 mg of real ginger. The all-natural beverage is made without artificial ingredients. 201 Merritt 7, Norwalk, CT...

People News April 2020: UNFI, Applegate, Om Mushroom, and More

March 19, 2020

WholeFoods Magazine Staff

The Independent Natural Food Retailers Association’s (INFRA) Board of Directors announced that Founder and President/CEO Corinne Shindelar stepped down, effective March 1, 2020. She held her position for 15 years. Cheryl Hughes, Board Chair, said: “The Board is honored that Ms. Shindelar has agreed to continue her legacy of leadership...

Reed's Announces New CEO

February 28, 2020

WholeFoods Magazine Staff

Norwalk, CT—Reed’s Inc. has announced the appointment of Norman E. Snyder, Jr., currently Chief Operating Officer since September 2019, as Reed’s Chief Executive Officer effective March 1, 2020, in a press release. Snyder will succeed John Bello, who has served as Reed’s Interim Chief Executive Officer since September 2019. “We are...

People News December 2019: Rodale, CV Sciences, Hain and More

November 21, 2019

WholeFoods Magazine Staff

Trust Transparency Center announced that Len Monheit has been promoted to Chief Executive Officer. Previously serving as the organization's Managing Partner, Monheit led the formation of Trust Transparency's single ingredient trade stewardship programs in the curcumin, prebiotic and coconut categories globally and developed TTC's consulting practice. The Board of Directors...

Reed's, Full Sail Brewing Enter Agreement

October 18, 2019

WholeFoods Magazine Staff

Norwalk, CT, and Hood River, OR—Reed’s Inc. entered into an agreement with Full Sail Brewing Co. for the development, marketing, and distribution of ready-to-drink Reed’s Craft Ginger Mules, which will be available in Classic and Zero Sugar, according to a press release. Reed’s Chairman of the Board and Interim CEO...

Reed's Announces Fiscal First Quarter Results

May 17, 2019

WholeFoods Magazine Staff

Norwalk, CT—Reed's, Inc., announced preliminary results for the first quarter ended March 31, 2019, in a press release. Net Sales were $8.4 million in the first quarter, a 2% increase compared to 2018, while core brand gross sales increased 15% driven by strong volume growth of Virgil’s, a craft sodas...