Read up on all the latest news in the natural products industry.

To identify where the opportunities are, and to help customers create innovative, new products, Prinova created a future-facing framework that identifies the most important emerging trends.

Natural Grocers is debuting its Personalized Shopping Experience at select stores. As part of the free service, a Nutritional Health Coach (NHC) will guide consumers as they shop, sharing product knowledge and recommending products that will help support each shopper's personal wellness goals.