With a multi-faceted entrepreneurial background rooted in growing businesses, Faith Ferguson, VP of Sales and Marketing, HBF Foods: the maker of Oolie, drives exponential growth at HBF Foods. Through Oolie, the world’s first-ever brand upcycling Free-Range eggs to make luscious, dairy-free dips and yogurts, Ferguson is on a mission to revolutionize the dairy-free category in a way that boosts sales, sustainability and innovation. Her goal in leading Oolie and its parent company into the future is to make Oolie a nationwide offering at retail, both in person and online. Since Oolie’s launch in 2025 at the Natural Products Expo, Ferguson has managed to expand the brand, monitoring gaps in the industry and filling them. Utilizing American’s most preferred protein source to create globally flavored, clean-label dips and indulgent yet healthy yogurts, Oolie is on its way becoming the future of the dairy-free industry.