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Home » Authors » Kaylynn Chiarello-Ebner
Kaylynn Chiarello-Ebner

Kaylynn Chiarello-Ebner

kaylynnebner@wfcinc.com
Articles

ARTICLES

Women 11

Nurturing Wellness for Women

September 20, 2011
Kaylynn Chiarello-Ebner
How nutrition supports fertility, lactation, menopause and breast health.There are 157.2 million females living in the United States (1), and all are fair game to be natural products shoppers. After all, millions of women want to become moms, and could benefit from proper nutrition; nearly all will go through menopause...
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Gourmet 14

The Art of Gourmet

September 20, 2011
Kaylynn Chiarello-Ebner
How to make gourmet foods translate into high-end sales for your store.One in five shoppers seek out gourmet foods when grocery shopping (1). Though you may not see yourself as a gourmet store per se, it’s likely that shoppers see your products as upscale and expect you to offer high-end...
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Editorial 56

The Verdict?

September 19, 2011
Kaylynn Chiarello-Ebner
They say Americans are “lawsuit happy.” Have you heard about the burglar who sued his victims after injuring himself while trespassing on their property? How about the woman who sued McDonald’s for not alerting her that her coffee was hot before she spilled it in on herself? Or, the...
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Spa 3

Affordable Luxury

August 22, 2011
Kaylynn Chiarello-Ebner
How customers can enjoy a spa experience at home without breaking the bank.We all need to treat ourselves from time to time. Some people do it with chocolate; others with a shopping trip. But, many crave a trip to the spa, where they can relax and rejuvenate in the lap...
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Kids nutrition 3

Kids’ Health: Starting off Right

August 22, 2011
Kaylynn Chiarello-Ebner
A guide to the special nutritional needs of children.The road to good health starts during childhood when good habits for optimal wellness are formed. But, any parent can tell you that embedding these behaviors in a child isn’t always easy. Every generation has known children to be fussy eaters, but...
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Editorial 55

Your Best Sales Tool

August 19, 2011
Kaylynn Chiarello-Ebner
It doesn’t matter if you’re a science whiz, a bookworm or a history buff. If you’re a retailer, you’ve got to be a math person. Or possibly even a numbers addict—no matter how much you despised algebra in high school. Think about it. How many times per month do you...
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Omegas 14

Driving Sales to Plant-Based Omegas

July 19, 2011
Kaylynn Chiarello-Ebner
Why plant-based omegas are a highway to nutrition.How many of your shoppers believe getting omega-3s is a one-way street to fish and marine oils? Sure, these are great sources of DHA and EPA, but consumers might be missing out if they think of plant-based omega supplements as the alternate route.
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Organic 11

The Organic Advantage: Prove it to Me

July 19, 2011
Kaylynn Chiarello-Ebner
Hard facts about why it’s worth it to go organic. The organic industry is perhaps one of the most dynamic markets in the food industry today, as it grew 8% in 2010 to $28.6 billion in sales even during a down economy (1). While sales are climbing, so too is...
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Editorial 54

Buying Safety

July 18, 2011
Kaylynn Chiarello-Ebner
Whenever I hear the New Jersey Lottery slogan, “Give your dreams a chance,” I can’t help but imagine what I would do if I won the big jackpot. I have a few earmarks nailed down: the local animal rescue center, college funds for my son and nieces, and my...
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Beating the Blues: Part Two of a Four-Part Series on Brain Health

June 22, 2011
Kaylynn Chiarello-Ebner
Much can be done to support a healthy mood before problems start.When life deals us a bad hand, we all go through periods of feeling down, “blah“ or just plain sad. This is completely natural. But when the occasional blues turn into chronic feelings of hopelessness, there could be a...
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View All Articles by Kaylynn Chiarello-Ebner
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