WholeFoods Magazine Staff

The editorial team at WholeFoods Magazine has decades of experiences reporting on natural products and dietary supplement industry news, trends, and more. This national business-to-business magazine has been published continuously for more than 40 years (the magazine was founded in 1977, and has been owned by Wainer Finest Communications since 1984). It is the longest-tenured media outlet of its kind in the natural products industry. The editorial focus at WholeFoods Magazine is, and always has been, on informing and educating members of the natural products industry.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

Artemis Raises Concerns on Adulteration of Elderberry

June 18, 2020

WholeFoods Magazine Staff

Fort Wayne, IN—Berryceuticals specialist Artemis International, Inc., announced that the company is strengthening its partnership with American Botanical Council’s Botanical Adulterants Prevention Program (BAPP) and botanical testing specialists Alkemist Labs in investigating suspicions of adulterated elderberry ingredients entering the U.S. market as raw ingredients and in finished products. “It was...

Study: Enzyme Blend ProHydrolase Enhances Benefit of Whey Protein

June 18, 2020

WholeFoods Magazine Staff

Kennesaw, GA—A new clinical study demonstrates the effects of ProHydrolase, a proprietary protease enzyme blend from Deerland Probiotics & Enzymes, added to whey protein on post-resistance exercise aminoacidemia (very high uptake of amino acids in the blood). Titled The Effect of ProHydrolase® on the Amino Acid and Intramuscular Anabolic Signaling...

Sabinsa Calls Out 'Unscrupulous' Misbranded Amla Products

June 18, 2020

WholeFoods Magazine Staff

East Windsor, NJ—Sabinsa announced that it has identified mischaracterized amla (Emblica officinalis; aka Indian gooseberry) extract with claims of high levels of natural vitamin C for sale in the marketplace. The announcement explains: Because vitamin C occurs only in trace quantities in amla, it is not economically feasible to isolate...

Viva 5, Go Mix Partner to Take Advantage of "Booming" RTD Market

June 17, 2020

WholeFoods Magazine Staff

Denver, CO—Go Mix has partnered with Viva 5 Corporation to deliver a new way to meet surging demand for on-the-go nutrition, according to a press release. Go Mix is a customizable, fully recyclable, ready-to-drink delivery method that provides consumers with targeted mobile nutrition while on the go. This ‘grab-and-go’ technology,...

Creating Systemic Change in the Natural Products Industry

June 17, 2020

WholeFoods Magazine Staff

The natural products industry prides itself on many things—our fight for healthy food, for access to supplements, for a cleaner environment, for cleaner water. We want a future free of toxic chemicals and pollutants. We want to be able to buy food, supplements, and other products that were made without...

AHPA Analyzes COVID-19 Warning Letters

June 17, 2020

WholeFoods Magazine Staff

Silver Spring, MD—The American Herbal Products Association (AHPA) has released its analysis of 135 COVID-19 related warning letters that were issued by either the Food and Drug Administration (FDA), the Federal Trade Commission (FTC), or by the agencies jointly between March 6, 2020, and May 11, 2020. “The regulated dietary...

CCSS Calls for FDA Action on CBD

June 16, 2020

WholeFoods Magazine Staff

Washington, D.C.—The Collaborative for CBD Science and Safety (CCSS)—which provides a forum for industry, researchers, academia, healthcare practitioners, and regulators to exchange information and respond to policies and practices affecting cannabidiol (CBD) research, safety and quality—is calling on stakeholders to accelerate both research and the development of a federal regulatory...

Alkemist Labs ISO Accredited for Cannabis

June 15, 2020

WholeFoods Magazine Staff

Garden Grove, CA—Alkemist Labs has once again been accredited to the requirements of ISO/IEC 17025:2017 from the American Association for Laboratory Accreditation (AALA), according to a press release. The accreditation has been renewed until February 28, 2022. The accreditation demonstrates that Alkemist Labs meets technical and quality benchmarks as required...

Breaking: Natural Products Expo East Cancelled

June 15, 2020

WholeFoods Magazine Staff

New Hope Network announced in an email and online that, due to the continued impact of the COVID-19 pandemic on events and travel, Natural Products Expo East is being cancelled. The event had been planned for September 23-26 in Philadelphia. New Hope added feedback from the natural products community, including...

Celeb Trainer Promotes Pines Wheat Grass

June 15, 2020

WholeFoods Magazine Staff

Lawrence, KS--Pines Wheatgrass shared the news that celebrity trainer Joel Harper starts his day with with smoothies made with Pines WheatGrass, BarleyGrass, Alfalfa Leaf, or Beet Juice Powder, and that Haper also shares the products with his clients. Harper, Pines said, regularly works with well-known actors preparing for new roles;...