WholeFoods Magazine Staff

The editorial team at WholeFoods Magazine has decades of experiences reporting on natural products and dietary supplement industry news, trends, and more. This national business-to-business magazine has been published continuously for more than 40 years (the magazine was founded in 1977, and has been owned by Wainer Finest Communications since 1984). It is the longest-tenured media outlet of its kind in the natural products industry. The editorial focus at WholeFoods Magazine is, and always has been, on informing and educating members of the natural products industry.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

Apple Cider Vinegar

February 18, 2021

WholeFoods Magazine Staff

Marukan has introduced Organic Apple Cider Vinegar. Available in a 24-oz bottle and made with apples grown in the USA, the vinegar is raw, unfiltered, gluten-, calorie- and fat-free. The product is certified organic, Non-GMO and Kosher. www.MarukanACV.com...

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Apple Cider and Rice Vinegar Beverage

February 18, 2021

WholeFoods Magazine Staff

Marukan has launched Organic Apple Cider & Rice Vinegar Drink Blend. The 24-oz drink combines all the inherent benefits of both vinegars, the company says. Including 1 gram of sugar per serving, the drink is made from US grown apples and is gluten-free, fat-free and low or no calorie, as...

CBD Product Line

February 18, 2021

WholeFoods Magazine Staff

Beneficial Blends has launched Chillax’n CBD, a new brand of CBD liquids, topicals and aromatherapy products. The line of products includes 20mg Certified Organic CBD Water and Oil Concentrate Tinctures, 30mg CBD Single-Use Shots, 10mg CBD Mouth Spray, 250mg CBD Beverage Enhancers, 200mg CBD Body Creams, 50mg CBD Mask Spray,...

Organic Functional Shots

February 18, 2021

WholeFoods Magazine Staff

Remedy Organics has launched Immunity+ Shots. Made with certified organic plant-based ingredients, the line includes Protect Me Immunity+, Heal Me Immunity+, Energize Me Immunity+, and Detoxify Me Immunity+. www.remedyorganics.com...

Grain-Free Granola

February 18, 2021

WholeFoods Magazine Staff

Wildway has reintroduced Dark Chocolate Strawberry grain-free granola for the winter/spring season. Dark Chocolate Strawberry contains dates, walnuts, sunflower seeds, pumpkin seeds, cashews, pecans, strawberries, cacao powder, sea salt, and vanilla. The product contains no added sugars, no oils, no extracts or flavorings, is non-GMO sourced, grain-free, certified gluten-free, plant-based,...

Keto Cookies

February 18, 2021

WholeFoods Magazine Staff

Catalina Crunch has expanded its line of Keto-Friendly Sandwich Cookies. The cookies, offered in Chocolate Vanilla, Vanilla Creme, Peanut Butter, and Chocolate Mint flavors include 4g Plant-Protein, 3g Fiber, 5g Net Carbs per serving, and only 1g of Sugar per cookie. They are made with zero artificial ingredients, and combine...

NPA Gov. Affairs Team on Access to Supplements, COVID Relief, & More

February 18, 2021

WholeFoods Magazine Staff

Washington, D.C.—The Natural Products Association (NPA) outlined the current political and policy outlook for the natural products industry during a webinar for its membership. The webinar address how the industry will be impacted by President Joe Biden’s $1.9 trillion COVID relief package. Also among the topics discussed by NPA's Daniel...

Curcumin Extract Linked with Improvements in Digestive Issues; Anxiety

February 18, 2021

WholeFoods Magazine Staff

Landing, NJ—DolCas Biotech, LLC, announced the results of a new clinical study establishing curcumin’s potential for supporting digestive health. Researchers reporting in BMC Complementary Medicine and Therapies evaluated Curcugen, a proprietary branded curcuminoids formula from DolCas, as a stand-alone botanical intervention for digestive discomfort. According to a release from DolCas,...

Deerland Launches New Company Tagline

February 18, 2021

WholeFoods Magazine Staff

Kennesaw, GA—“Motivated by science, measured by wellness.” That's the new global brand tagline for Deerland Probiotics & Enzymes. The company announced that the new tagline is intended to better align Deerland’s brand identity with its vision “for all people of all cultures to benefit from its enzyme, probiotic and prebiotic...

Kaneka Heart Health Probiotic Achieves GRAS Certification

February 16, 2021

WholeFoods Magazine Staff

Pasadena, TX—Kaneka Probiotics has achieved U.S. FDA GRAS Certification for its Cardio Probiotic product, made up of Lactobacillus plantarum KABP-011, L. plantarum KABP-012, and L. plantarum KABP-013. The strains were initially isolated via a screening process designed to identify strains that have a beneficial effect on lipid metabolism, according to...