WholeFoods Magazine Staff

The editorial team at WholeFoods Magazine has decades of experiences reporting on natural products and dietary supplement industry news, trends, and more. This national business-to-business magazine has been published continuously for more than 40 years (the magazine was founded in 1977, and has been owned by Wainer Finest Communications since 1984). It is the longest-tenured media outlet of its kind in the natural products industry. The editorial focus at WholeFoods Magazine is, and always has been, on informing and educating members of the natural products industry.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

NPA's Fabricant Talks Collagen on the Today Show

June 25, 2021

WholeFoods Magazine Staff

Washington, D.C.—Daniel Fabricant, Ph.D., President and CEO of the Natural Products Association (NPA) appeared on the TODAY show alongside Vicky Nguyen to discuss the benefits of collagen supplements, according to a press release. The full interview can be viewed here. Dr. Fabricant recommended that consumers follow the science on collagen...

Nutrify Today Rolls Out Business Services for U.S. Nutraceutical Companies

June 25, 2021

WholeFoods Magazine Staff

Bangalore, India—Nutrify Today, an organization focused on enabling responsible nutrition business, is rolling out new business services for U.S.-based nutraceutical companies, with the initial planning and development stages including a series of educational forums. During the pandemic, Nutrify Today (formerly known as Nutrify India) completed business transactions valued at over...

Omega-3 Index, Smoking Equal Predictors of CVD

June 25, 2021

WholeFoods Magazine Staff

Sioux Falls, SD—A new paper published in the American Journal of Clinical Nutrition showed that a low Omega-3 Index (O3I) is just as powerful a predictor of early death as smoking. The finding comes from data from the Framingham study, one of the longest running studies in the world, which...

CRN, ASNF to Provide Educational Awards to Upcoming Nutrition Professionals

June 24, 2021

WholeFoods Magazine Staff

Washington, D.C.—The Council for Responsible Nutrition (CRN) has announced a joint initiative with the American Society for Nutrition Foundation (ASNF) to provide study enrichment for upcoming nutrition professionals. A press release on the topic says that CRN and ASNF’s Scholars Program (CASP) will provide five ASN student members with educational...

HIA Stands Up for Delta-8 THC

June 24, 2021

WholeFoods Magazine Staff

Vancouver, WA—The Hemp Industries Association (HIA) has announced its support for the legal position that delta-8 THC, along with all other hemp-derived cannabinoids, were federally legalized by the 2018 Farm Bill, according to a press release. The position is based on a legal opinion drafted by attorneys Rod Kight and...

People News July 2021

June 24, 2021

WholeFoods Magazine Staff

Todd Johnson, Senior Director of Field Sales at i-Health, a subsidiary of DSM, has been named new chair of the Council for Responsible Nutrition’s Retailer Relations Forum. Succeeding Tom Mondragon, now CEO of Welly, Johnson will lead the Forum in fostering industry-retailer connections, generating new and growing existing business, and...

Happy Customer: New Pioneer Food Co-op

June 24, 2021

WholeFoods Magazine Staff

We’re asking customers to share what they love about their local natural products store. This month, the spotlight shines on one shopper’s experience at New Pioneer Food Co-op, in Coralville, Iowa. Nestled in eastern Iowa, New Pioneer Co-op has three locations and 180 employees, and racks up $20 million in...

Destress, Get Energized, Have FUN!

June 24, 2021

WholeFoods Magazine Staff

As members of the natural products industry, we all spend a lot of our mental and physical energy focusing on how to help other people live their best lives. And we love what we do, so that’s a win! But sometimes (or maybe a lot of the time) we are...

What's Selling July 2021

June 24, 2021

WholeFoods Magazine Staff

What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.

July 2021

June 24, 2021

WholeFoods Magazine Staff

Digital Edition Editorial: Destress, Get Energized, Have FUN! What's Selling The Active Nutrition Opportunity Microbiome: The More You Know Function + Flavor = Win-Win! HABA Counter: The Future of Oral Health Tip of the Month: 4 Transparency Checks that Drive Sales Herb of the Month: Bilberry Happy Customer: New...