CERTUS Social Media, a social media advertising firm, has opened up shop in Los Angeles, CA. The company says it specializes in “Facebook advertising and online customer acquisition for natural products brands.” Mark Harris, CERTUS partner and co-founder, says the services can help companies that don’t have the time,...
Orlando, FL—The Southeast Natural Products Association (Southeast NPA) held a successful show, SOHO, in early December 2013, here. The conference was again heavy on the education with several informative sessions. According to show organizers, “Attendees had the opportunity to experience 28 hours of educational programs and panels with 30 speakers...
Biz(941), a Sarasota Magazine, wrote about Geoff Robinson, founder of Digital Earth Network, in its 2013 People to Watch feature. Robinson, whose company offers business intelligence, software development and video production to natural products businesses, was selected from among 228 nominees. Bill Frisher is now the director of purchasing...
South Plainfield, NJ—The Natural Products Association, based in Washington, D.C., has selected Howard Wainer, president of WholeFoods Magazine, as the winner of its 2014 President’s Award. This annual award is given to a natural products industry member who has made long-term and significant contributions to the industry. Wainer has been...
Washington, D.C.—A final regulatory guidance on how to correctly market a product as a beverage versus a dietary supplement has been released by the U.S. Food and Drug Administration (FDA). The distinction is an important one, since products that fall into the beverage category are regulated as food. It is...
Dallas, TX—According to a recent study, caffeine from coffee may increase blood flow and improve small blood vessel function. Presented at the American Heart Association’s Scientific Sessions 2013, here, the research was conducted by a team led by Masato Tsutsui, M.D., Ph.D., cardiologist and pharmacology professor at the University of...
Washington, D.C.—A new campaign to fight deceptive weight-loss advertisements in the media was announced at a press conference held by the Federal Trade Commission (FTC) on January 7. Jessica Rich, director of the FTC Bureau of Consumer Protection, explained the reasons for and mission of Operation Failed Resolution, the latest...
To increase consumer awareness of natural algae astaxanthin’s health benefits and differentiate it from synthetic astaxanthin, three leading producers are founding the Natural Algae Astaxanthin Association (NAXA). Fuji Chemical Industry Co. Ltd. (which offers the astaxanthin ingredient AstaReal), Algatechnologies Ltd. (AstaPure) and Cyanotech Corporation (BioAstin) will welcome other algae-based astaxanthin...
Arlington Heights, IL—Two recent studies have shown vitamin E may be effective against oxidative stress, allergic asthma and functional decline in those with Alzheimer’s disease. The first study, published in Allergy, the official journal of the European Academy of Allergy and Clinical Immunology, set out to see if natural-source...
Palm Springs, CA—Dan Volland, co-founder of Mrs. Gooch’s Natural Foods Markets, passed away on Dec. 17. Volland was the manager of a small health foods store called Alpha Nutrition, where he met Sandy Gooch. Together, they opened Mrs. Gooch’s in West Los Angeles in 1977 and managed the chain until...
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