Orlando, FL—Nielsen announced its predictions for technology, consumer packaged goods (CPG) and retail for 2020 and the coming decade in a press release. Nielsen anticipates that 2020 will represent an inflection point for trust and transparency, 5G, and time to purchase in the retail and consumer landscape. The predictions are...
New York, NY—Nielsen and Charlotte’s Web Holdings, Inc. have entered into an analytic relationship, according to a press release, with the intention of guiding the U.S. retail market for consumer packaged goods companies through the evolution of the CBD space. The release says that “this relationship will provide unprecedented visibility...
Fresh food is keeping brick-and-mortar stores open, according to a report from Nielsen. Online grocery shoppers spend 1.5% more in-store on fresh food than the average consumer does, notes an article from Nielsen regarding the report. “Fresh is the growth engine of the store,” the article says, “as gains in...
Plant-based alternatives will not be the demise of traditional meat. That's the word from The Nielsen Company, in the new report The F Word: Flexitarian Is Not a Curse to the Meat Industry. Flexitarians--medium to heavy buyers of both meat and meat alternatives--account for 37% of all meat alternative buyers...
The Fourth of July is the party of the summer—and your customers are gearing up for it. The traditional burgers, hot dogs, and beer are still crowd favorites, but according to Nielsen, some of your products are in high demand. Nielsen released numbers from the week ending July 7, 2018,...
Las Vegas, NV - Despite reports that the future of food shopping is online, a surprisingly large number of consumers prefer to shop at their local independent supermarket. According to findings from the third annual National Grocery Shoppers Survey, conducted by Nielsen on behalf of the National Grocers Association (NGA),...
Monterey, CA – Consumers bought nearly $5 billion worth of organic fresh produce items in 2017, according to data released by the Organic Produce Network (OPN) and Nielsen. That’s an 8% increase from the previous year. The data, taken from retail stores across the U.S., showed that fresh vegetables topped sales...
Don't discard those printed advertising circulars just yet. A new study from Nielsen Homescan shows that despite the fact U.S. adults are spending more than three hours a day online, 80% of households are turning to those old school printed advertising circulars when making grocery purchasing decisions instead of digital...
Camden, NJ — As it continues to change its face in response to consumer demand for more healthy foods, Campbell Soup Co. is joining the Plant Based Foods Association (PBFA), the nation’s only trade group representing the fast-growing, plant-based foods sector. It is the first major food company to join the...
By Kira Karapetian, Vice President of Marketing, Label Insight The modern consumer is tech-savvy, health, environmentally and socially conscious, and connected to countless, intersecting online communities sharing information in real-time. At the same time, consumers are increasingly making purchases based on their health and wellness goals, looking to purchase items...
