Company DescriptionOverview. Since its inception over 15 years ago, Xlear Inc. (pronounced “clear”) has been recognized as the leading manufacturer of xylitol-based products in North America. The company’s goal is simple: to provide simple, cost-effective and healthy prevention. Xlear Inc. is committed to providing the health benefits of xylitol to consumers with natural, health- enhancing products based on the safety, effectiveness and science of xylitol. From the beginning, Xlear Inc. has been the industry leader, providing the newest innovations in drug-free sinus care in the natural channels and now in the FDM channels. Xlear Inc. has also developed an oral care product line, branded as Spry. It uses xylitol and other natural ingredients and is a category leader in natural channels. Xlear Inc. has a team of health care professionals who actively educate other health care professionals at over 200 tradeshows and hundreds of in-office trainings annually.

History.After reading the extensive research done in Finland about the benefits of xylitol, Dr. Lon Jones developed a xylitol nasal spray to treat his patients with persistent upper-respiratory infections. He successfully treated his granddaughter’s ear infections, and soon began dispensing the solution to other patients with ear, nose and throat issues. The results were astounding. In 2000, Nathan Jones, Dr. Jones’ son, founded Xlear Inc. to make the nasal spray commercially available.

Xylitol.Xylitol is a naturally occurring, five-carbon polyol, or sugar alcohol, found in many natural sources, and is produced in small amounts by the human body. For large productions, it is derived from birch trees and corn cobs. It has the same sweetness as sucrose, but has 40% fewer calories and none of the negative tooth decay or insulin-release effects of sugar. With a glycemic index of seven, compared to that of sucrose’s 68, xylitol is safe and recommended for diabetics.

Xylitol has been used in foods since the 1960s and decades of clinical testing confirm that itXlearis the best sweetener for teeth. The U.S. Food and Drug Administration has authorized the statement that regular use of xylitol may reduce the risk of tooth decay. Sugar-free chewing gums and candies made with xylitol have received official endorsements from various national and international dental associations.

Xylitol works in a number of ways in the body. It effectively draws moisture to tissue surfaces, helping to keep the nasal tissues moist and the airway open. It has also been shown in numerous studies to prevent bacteria from adhering to tissue. Without this adhesion, they can’t thrive.

Major ProductsXlear Inc. distributes Xlear®, a patented nasal spray with xylitol. In order to provide multiple delivery options for the xylitol saline solution, Xlear Inc. also developed a neti pot, nasal rinse and a kid-friendly nasal spray. Studies show that xylitol is effective in the upper airway, helping reduce the risk of a variety of upper respiratory problems. Some studies have shown as much as a 90% reduction of ear infections when xylitol products are used. People have also experienced improvement with allergies and asthma with the use of Xlear.* ENTs, sleep specialists, nurse practitioners and other professionals have all seen what Xlear can do and continue to recommend it to their patients.

Xlear Inc. is also the maker of the Spry® brand of products. Spry is designed to be the best Dental Defense System, providing easy access to the dentist-recommended, five exposuresXlearof xylitol a day. The Spry brand consists of a full line of products including, toothpaste, gum, oral rinse, mints and even mouth spray. Also included in the lineup are child-friendly toothpastes and oral care kits. All of the products are natural and use xylitol to benefit the oral cavity. Numerous studies show that xylitol may reduce the risk of tooth decay.* Because of its effectiveness in oral care, xylitol has been highly used in the dental industry. The Spry products are dentist recommended and specifically made to help the consumer conveniently take care of her teeth.

Xlear Inc. also distributes two natural sweeteners, Lite&Sweet™ and XyloSweet®. XyloSweet is pure xylitol, which has no equal as a dietary sweetener or as a food additive. XyloSweet is as sweet as sugar, has no aftertaste and contains 40% fewer calories than regular sugar. Lite&Sweet is a blend of erythritol and xylitol, and has 75% fewer calories than sugar. Because both sweeteners look and behave like sugar, they can be used for everyday sweetening, cooking and baking applications.

* A list of references is available at

Xlear Inc.xlear2723 S. Auto Mall Dr. American Fork, UT 84003 Tel: (877)599-5327, (801)492-2100 Fax: (801)492-8011 Twitter: @XlearInc Year Founded: 2000

Key PersonnelNate Jones, President and CEO Bill Robbs, Vice President of Sales Bob Astleford, Director of Operations Kent Frogley, Vice President of Marketing Shad Slaughter, Director of Influencer and Educational Marketing John Peterson, Marketing Manager

Published in WholeFoods Magazine July 2016