Coca Cola Co. is discontinuing its Zico coconut water brand and considering getting rid of some less-popular versions of Coke and Diet Coke, according to the Wall Street Journal (WSJ). WSJ quotes a Coke spokeswoman as saying the decision to discontinue Zico by the end of the year “comes at...
Denver, CO--Probiotic beverage manufacturer and mission-based company inner-ēco announced a new logo and package design for its probiotic coconut water line. The new look is designed to appeal to the health-conscious community and inspire customers to support the company's mission. “Consumers have embraced inner-ēco since its inception because our products...
Harrison, NY — Long-time soft drinks distributor PepsiCo has been reported by Reuters to be in talks to purchase All Market Inc., the owner of leading coconut brand Vita Coco. PepsiCo is offering less than the $1 billion that All Market is seeking, according to the report. All Market owners...
Natural consumers have always been savvy, but that savviness is expanding as the general population becomes more health conscious and fringe lifestyles such as vegetarian, vegan and gluten free move to the mainstream. While not everyone is embracing these lifestyles, the beverage aisle is where all these different types of...
