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Home » Keywords » category management

Items Tagged with 'category management'

ARTICLES

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Grow Sustainable Sales Through Effective Merchandising

April 23, 2020
Daniel Lohman
Effective merchandising is essential to the long-term health of your store. Your shelves are frequently the first impression consumers have of natural products. Make it a good one! Shelf Management Effective merchandising includes shelf management and product placement on your shelves. It maximizes category sales, drives shopper foot traffic, increases market shopper basket...
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Woman grocery shopping

Category Tactics to Increase Sales - How to Go From Strategy to Action

August 14, 2018
Daniel Lohman
Shoppers have virtually unlimited numbers of choices when it comes to where they shop and how they shop. It is therefore critical that they have consistent, clear, easy to understand messaging that resonates with shoppers. This all begins with where and how retailers merchandise key categories in their stores. The...
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Editorial

How to Get Your Brand on the Shelf - What Retailers REALLY Need and Want

March 19, 2018
Daniel Lohman
Anaheim, CA — Expo West never fails to disappoint. As a mentor and member of the Pitch-Slam Selection Committee, it’s always exciting to see all the innovation and disruption in our industry. My team made it into the final four. A common theme and hot topic throughout discussions and presentations this...
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Shopping2

The Biggest Change to Natural Since Organic

March 28, 2017
Daniel Lohman
Things are changing all the time, especially in natural. We've recently seen stories regarding Albertson's in preliminary talks about a deal to acquire Sprouts, and Whole Foods Market partnering with Nielsen and Dunnhumby. This is the potential beginning to major shift in the way natural brands and retailers do business.
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