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Gut health is in the spotlight as consumers take control of their own wellness, connecting fiber and gut health. In a 2021 Nielsen study, almost half of consumers surveyed said they regularly make proactive choices about health and wellness. Still, consumers do not get enough fiber. Brands must innovate to close the fiber intake gap. Brightseed Bio shares insight on fiber and gut health and examines how consumers can take control of their own wellness.
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*Content sponsored by Brightseed Bio
Experts in the natural products industry share their insights on top trending topics, research, and industry news and events.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.
NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.