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    <title>Grocery</title>
    <description>WholeFoods Magazine delivers comprehensive coverage of natural, organic, and specialty grocery trends, product innovation, category performance, and retail strategies shaping the evolving food marketplace.</description>
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      <title>What’s Driving Functional Foods &amp; Beverages in 2026? Protein, GLP-1, Gut Health and Personalization</title>
      <description>Consumers are no longer just seeking basic nutrition; they are eating and drinking with intention, choosing nutrient-dense foods that support specific health outcomes.</description>
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        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Consumers are no longer just seeking basic nutrition; they are eating and drinking with intention, choosing nutrient-dense foods that support specific health outcomes.</span></p><br><br>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17986</guid>
      <pubDate>Mon, 01 Jun 2026 10:15:11 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17986-whats-driving-functional-foods-and-beverages-in-2026-protein-glp-1-gut-health-and-personalization</link>
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      <title>25 New Natural Products!</title>
      <author>info@wfcinc.com</author>
      <description>Check out what's new and what's next in the natural products industry with the latest dietary supplements, branded ingredients, organic &amp; natural grocery, clean personal care and more!</description>
      <content:encoded>
        <![CDATA[<p>Check out what's new and what's next in the natural products industry with the latest dietary supplements, branded ingredients, organic & natural grocery, clean personal care and more!</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17960</guid>
      <pubDate>Tue, 21 Apr 2026 11:55:16 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17960-25-new-natural-products</link>
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      <title>Authenticity &amp; Value: Strategies for Greater Success</title>
      <description>For natural products retailers, if your community would truly feel your absence, that’s a strong indicator you’re doing something right.</description>
      <content:encoded>
        <![CDATA[<p>For natural products retailers, if your community would truly feel your absence, that’s a strong indicator you’re doing something right.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18010</guid>
      <pubDate>Sat, 28 Mar 2026 00:05:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18010-authenticity-and-value-strategies-for-greater-success</link>
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      <title>Competition &amp; Modernization: Strategies for Greater Success</title>
      <description>The biggest threat is margin compression from mass retailers offering natural-adjacent products.</description>
      <content:encoded>
        <![CDATA[<p>The biggest threat is margin compression from mass retailers offering natural-adjacent products.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17947</guid>
      <pubDate>Fri, 27 Mar 2026 00:05:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17947-competition-and-modernization-strategies-for-greater-success</link>
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      <title>Consumer Education &amp; Interaction: Strategies for Greater Success</title>
      <description>Natural product retailers are leaning into education and community to compete with online giants.</description>
      <content:encoded>
        <![CDATA[<p>Natural product retailers are leaning into <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">education and community&nbsp;</span> to compete with online giants.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17903</guid>
      <pubDate>Sat, 21 Feb 2026 23:45:35 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17903-consumer-education-and-interaction-strategies-for-greater-success</link>
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      <title>Connecting &amp; Engaging: Strategies for Greater Success</title>
      <description>Natural product retailers are leaning into education and community to compete with online giants.</description>
      <content:encoded>
        <![CDATA[<p>Natural product retailers are leaning into&nbsp;<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">education and community </span> to compete with online giants. 
</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17855</guid>
      <pubDate>Tue, 17 Feb 2026 13:33:02 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17855-education-and-interaction-strategies-for-greater-success</link>
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      <title>Natural Grocers Celebrates Major Win for Clear GMO Labeling</title>
      <author>info@wfcinc.com</author>
      <description>Natural Grocers, the nation's largest family-operated organic and natural grocery retailer, led the GMO-focused lawsuit to uphold consumers' right to clear, accurate and easily accessible information about their food.</description>
      <content:encoded>
        <![CDATA[<p><style type="text/css">
p.p1 {margin: 0.0px 0.0px 35.0px 0.0px; font: 16.0px Helvetica; color: #2a2a2a; background-color: #ffffff}
</style>Natural Grocers, the nation's largest family-operated organic and natural grocery retailer, led the GMO-focused lawsuit to uphold consumers' right to clear, accurate and easily accessible information about their food.<br><br></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17865</guid>
      <pubDate>Mon, 19 Jan 2026 12:49:58 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17865-natural-grocers-celebrates-major-win-for-clear-gmo-labeling</link>
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      <title>Shaping the Shelf: The Trends Defining CPG in 2026</title>
      <author>Scott@dicker.com</author>
      <description>According to SPINS’ 2026 Trends &amp; Predictions Report, the next chapter in CPG will be shaped by the intersection of ingredient choices, cultural exploration, rising interest in nutrient density, and a desire for everyday products that deliver more.</description>
      <content:encoded>
        <![CDATA[<p>According to SPINS’ 2026 Trends & Predictions Report, the next chapter in CPG will be shaped by the intersection of ingredient choices, cultural exploration, rising interest in nutrient density, and a desire for everyday products that deliver more.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17852</guid>
      <pubDate>Fri, 16 Jan 2026 10:45:24 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17852-shaping-the-shelf-the-trends-defining-cpg-in-2026</link>
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      <title>The New Shape of Weight Management</title>
      <description>Weight management is evolving toward metabolic health, nutrient-dense foods, and holistic approaches in 2026.</description>
      <content:encoded>
        <![CDATA[<p>Weight management is evolving toward metabolic health, nutrient-dense foods, and holistic approaches in 2026.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17836</guid>
      <pubDate>Fri, 16 Jan 2026 10:41:30 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17836-the-new-shape-of-weight-management</link>
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      <title> Free-From Foods (&amp; Beyond)</title>
      <description>These are the catalysts that are influencing development in the free-from foods market, and the trends that are paving the way for future growth.</description>
      <content:encoded>
        <![CDATA[<p>These are the catalysts that are influencing <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">development in the</span> free-from foods market, <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">and the trends that are paving the way for future growth.</span>
</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17753</guid>
      <pubDate>Thu, 20 Nov 2025 03:00:00 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17753-free-from-foods-and-beyond</link>
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      <title>Hot Products: Fall 2025</title>
      <author>wfcontribute@wfcinc.com</author>
      <description>Find out what's hot in the natural products industry, including grocery products, personal care, dietary supplements and more!</description>
      <content:encoded>
        <![CDATA[<div style="box-sizing: border-box; font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px;">Find out what's hot in the natural products industry, including grocery products, personal care, dietary supplements and more!</div>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17769</guid>
      <pubDate>Thu, 06 Nov 2025 09:00:54 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17769-hot-products-fall-2025</link>
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      <title>Globe-Trotting the Flavor Scene</title>
      <author>info@wfcinc.com</author>
      <description>The future of food is bold, authentic, and global. Consumers crave meaningful flavors with transparency and health, and brands are delivering in delicious ways.</description>
      <content:encoded>
        <![CDATA[<p>The future of food is bold, authentic, and global. Consumers crave meaningful flavors with transparency and health, and brands are delivering in delicious ways.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17703</guid>
      <pubDate>Thu, 25 Sep 2025 15:17:04 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17703-globe-trotting-the-flavor-scene</link>
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      <title>2025 Retailer of the Year: Kimberton Whole Foods</title>
      <description>From modest farm stand to a string of Kimberton Whole Foods locations, check out what makes WholeFoods Magazine's 2025 Retailer of the Year shine.</description>
      <content:encoded>
        <![CDATA[<div>From modest farm stand to a string of Kimberton Whole Foods locations, check out what makes WholeFoods Magazine's 2025 Retailer of the Year shine.</div>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17689</guid>
      <pubDate>Thu, 28 Aug 2025 09:05:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17689-2025-retailer-of-the-year-kimberton-whole-foods</link>
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    <item>
      <title>The Thriving Ecosystem of Plant-Based</title>
      <description>From nutritional supplements to skincare and cosmetics to household cleaning products, every category has plant-forward options that are cleaner and greener.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">From nutritional supplements to skincare and cosmetics to household cleaning products, every category has plant-forward options that are cleaner and greener.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17670</guid>
      <pubDate>Thu, 28 Aug 2025 02:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17670-the-thriving-ecosystem-of-plant-based</link>
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      <title>Flavor + Function = A Sales Win! </title>
      <author>Jennifer@joseph.com</author>
      <description>Consumers have become more aware of how nutrition influences their overall wellbeing and it’s changing the way they shop.</description>
      <content:encoded>
        <![CDATA[<p>Consumers have become more aware of how nutrition influences their overall wellbeing and it’s changing the way they shop.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17591</guid>
      <pubDate>Thu, 12 Jun 2025 01:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17591-flavor-function-a-sales-win</link>
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      <title>2025 Summer Fancy Food Show Announces Keynote Speakers</title>
      <description>The Specialty Food Association announced its speaker lineup for this summer's show, taking place from June 29 through July 1st.</description>
      <content:encoded>
        <![CDATA[<p>The Specialty Food Association announced its speaker lineup for this summer's show, taking place from June 29 through July 1st.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17521</guid>
      <pubDate>Fri, 18 Apr 2025 11:50:40 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17521-2025-summer-fancy-food-show-announces-keynote-speakers</link>
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    <item>
      <title>Survey: 59% of Consumers Choose Natural/Organic Goods</title>
      <author>beccaviscomi@wfcinc.com</author>
      <description>A study conducted by the Acosta Group found consumers are interested in purchasing organic and natural products for their overall health.</description>
      <content:encoded>
        <![CDATA[<p>A study conducted by the Acosta Group found consumers are interested in purchasing organic and natural products for their overall health.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17500</guid>
      <pubDate>Tue, 08 Apr 2025 17:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17500-survey-59-of-consumers-choose-natural-organic-goods</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2025/03/28/GettyImages-2159479709.webp?t=1743180195" type="image/jpeg" medium="image" fileSize="16591096">
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      <title>2025 Natural Choice Awards</title>
      <author>info@wfcinc.com</author>
      <description>Discover the winners of WholeFoods Magazine's 2025 Natural Choice Awards!</description>
      <content:encoded>
        <![CDATA[<p>Discover the winners of WholeFoods Magazine's 2025 Natural Choice Awards!</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17466</guid>
      <pubDate>Mon, 31 Mar 2025 10:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17466-2025-natural-choice-awards</link>
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      <title>Specialty Food Association Predicts Top Foods Trends of 2025 </title>
      <author>beccaviscomi@wfcinc.com</author>
      <description>Trendspotters for the Specialty Food Association shared what they expect to have big moments this year!</description>
      <content:encoded>
        <![CDATA[<p>Trendspotters for the Specialty Food Association shared what they expect to have big moments this year!&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17371</guid>
      <pubDate>Fri, 17 Jan 2025 15:55:37 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17371-specialty-food-association-predicts-top-foods-trends-of-2025</link>
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      <title>Breaking: Judge Blocks $25 Billion Kroger - Albertsons Merger</title>
      <description>The ruling likely puts an end to Kroger and Albertsons merger attempt.</description>
      <content:encoded>
        <![CDATA[<p>The ruling likely puts an end to <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Kroger and Albertsons</span> merger attempt.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17306</guid>
      <pubDate>Tue, 10 Dec 2024 16:56:43 -0500</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17306-breaking-judge-blocks-25-billion-kroger-albertsons-merger</link>
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      <title>What’s New in Free-From Foods </title>
      <author>Jennifer@joseph.com</author>
      <description>One in four people—approximately 85 million Americans—avoid buying products that contain the top nine food allergens, according to a study commissioned by FARE.</description>
      <content:encoded>
        <![CDATA[<p>One in four people—approximately 85 million Americans—avoid buying products that contain the top nine food allergens, according to a study commissioned by FARE.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17201</guid>
      <pubDate>Thu, 24 Oct 2024 14:30:02 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17201-whats-new-in-free-from-foods</link>
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      <title>Kroger and Albertsons Merger Temporarily Blocked</title>
      <description>A Colorado District Court ruling will heavily impact the fate of the proposed merger between Kroger and Albertsons.</description>
      <content:encoded>
        <![CDATA[<p>A Colorado District Court ruling will heavily impact the fate of the proposed merger between Kroger and Albertsons.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17049</guid>
      <pubDate>Thu, 25 Jul 2024 13:31:26 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17049-kroger-and-albertsons-merger-blocked</link>
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      <title>The Summer of Fancy Food 2024</title>
      <description>More than 28,000 specialty food &amp; beverage industry insiders attended the sold-out annual event in NYC.</description>
      <content:encoded>
        <![CDATA[<p>More than 28,000 specialty food & beverage industry insiders attended the sold-out annual event in NYC.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/16996</guid>
      <pubDate>Wed, 10 Jul 2024 07:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16996-summer-fancy-food-2024</link>
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      <title>Super-Powered Immunity Starts in the Gut</title>
      <description>A study published in American Society for Microbiology (ASM) Journal evaluated 15,096 fecal samples provided by 11,336 people and found some interesting facts about gut health and the microbiome.</description>
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        <![CDATA[<p>A study published in American Society for Microbiology (ASM) Journal evaluated 15,096 fecal samples provided by 11,336 people and found some interesting facts about gut health and the microbiome.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16974</guid>
      <pubDate>Mon, 08 Jul 2024 15:46:54 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16974-super-powered-immunity-starts-in-the-gut</link>
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      <title>Educating Consumers Worldwide on Organic</title>
      <author>info@wfcinc.com</author>
      <description>With organic sales growing, organic groups are focusing on initiatives around the world to continue to educate on the benefits of organic.</description>
      <content:encoded>
        <![CDATA[<p>With organic sales growing, organic groups are focusing on initiatives around the world to continue to educate on the benefits of organic.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16948</guid>
      <pubDate>Fri, 14 Jun 2024 01:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16948-educating-consumers-worldwide-on-organic</link>
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      <title>Focus on Function</title>
      <author>beccaviscomi@wfcinc.com</author>
      <description>As the market for good-for-you grow, brands are exploring ways to provide more functionality to foods and beverages.</description>
      <content:encoded>
        <![CDATA[<p>As the market for good-for-you grow, brands are exploring ways to provide more functionality to foods and beverages. </p><br>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16913</guid>
      <pubDate>Tue, 11 Jun 2024 17:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16913-the-functional-category-is-rapidly-expanding</link>
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      <title>Plant Based World Expo Announces Keynote Sessions </title>
      <author>beccaviscomi@wfcinc.com</author>
      <description>Plant Based World has announced two keynote speakers for its annual expo, to be held this September.</description>
      <content:encoded>
        <![CDATA[<p>Plant Based World has announced two keynote speakers for its annual expo, to be held this September. </p><p><br></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16925</guid>
      <pubDate>Fri, 07 Jun 2024 11:17:17 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16925-plant-based-world-expo-announces-keynote-sessions</link>
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      <title>Knowledge gaps–and opportunities–in the organic aisles </title>
      <author>info@wfcinc.com</author>
      <description>Organic gets top recognition in grocery aisle, according to a survey from the Organic Trade Association.</description>
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        <![CDATA[<div style="font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; widows: 2; word-spacing: 0px; text-align: left;"><span style=" font-style: inherit; font-weight: inherit;"><span style=" font-style: inherit; font-weight: inherit;"><span style=" font-style: inherit; font-weight: inherit;">Organic gets top recognition in grocery aisle, according to a survey from the Organic Trade Association.</span></span></span></div>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16844</guid>
      <pubDate>Sun, 14 Apr 2024 05:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16844-knowledge-gaps-and-opportunities-in-the-organic-aisles</link>
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      <title>Fresh Thyme Market is Seeking the Best Better-For-You Birthday Cake in the Midwest</title>
      <author>info@wfcinc.com</author>
      <description>To celebrate its 10th birthday, Fresh Thyme Market is inviting local bakeries to submit their better-for-you recipes for a chance to win a grand prize of $5,000 for their business and more. Get the scoop!</description>
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        <![CDATA[<p><style type="text/css">
p.p1 {margin: 0.0px 0.0px 8.0px 0.0px; font: 11.0px Helvetica; color: #000000}
</style>To celebrate its 10th birthday, Fresh Thyme Market is inviting local bakeries to submit their better-for-you recipes  for a chance to win a grand prize of $5,000 for their business and more. Get the scoop!</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16842</guid>
      <pubDate>Fri, 12 Apr 2024 08:57:06 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16842-fresh-thyme-market-is-seeking-the-best-better-for-you-birthday-cake-in-the-midwest</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2024/Fresh_Thyme_baking_2.webp?t=1712933780" type="image/jpeg" medium="image" fileSize="86188">
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      <title>Mingle Mocktails Releases Sparkling Raspberry Rosé</title>
      <author>info@wfcinc.com</author>
      <description>Sparkling Raspberry Rosé is the seventh cocktail-inspired addition to Mingle's portfolio of of ready-to-drink sparkling mocktails.</description>
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        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: justify; widows: 2; word-spacing: 0px;">Sparkling Raspberry Rosé is </span><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: justify; widows: 2; word-spacing: 0px;">the seventh cocktail-inspired addition to Mingle's portfolio of <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: justify; widows: 2; word-spacing: 0px;">of ready-to-drink sparkling mocktails.</span></span></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/16804</guid>
      <pubDate>Mon, 01 Apr 2024 12:58:18 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/16804-mingle-mocktails-releases-sparkling-raspberry-rose</link>
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