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Home » Authors » Dr. Kalyana Sundram

Dr. Kalyana Sundram

Articles

ARTICLES

Labeling Sustainable Palm Oil Products As Wildlife-Friendly May Earn You More Brand Loyalty Among Customers

June 16, 2016
Dr. Kalyana Sundram
Many consumers are adopting more sustainable buying behaviors. They’re doing their homework. They’re checking labels. As they do more to be responsible global citizens, they expect the same from business. Environmentally friendly is becoming a top purchase driver. Consumers’ willingness to pay more for wildlife-friendly palm oil products provides the...
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Rising Demand for Malaysian Palm Oil Due to Health and Sustainability

September 29, 2015
Dr. Kalyana Sundram
Natural, non-GMO, sustainably produced and balanced fat composition: These are all words increasingly used to describe Malaysian sustainable palm oil. According to a Credit Suisse financial analysis, this versatile oil is expected to become much more prevalent in the coming years. The Malaysian Palm Oil Council has long advocated this stance and agrees...
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