Lactoferrin serves so many versatile functions that some people refer to it as the “Swiss army knife” of proteins.

Supplement sales are booming, and more than ever consumers are looking to make their purchases armed with understanding.

Las Vegas, NV—The Natural Products Association (NPA) hosted its NPA MarketPlace tradeshow June 14–16 in Las Vegas, NV. The retailer education portion of the tradeshow offered several interesting and informative sessions, many of which entertained a packed crowd. The following are highlights from sessions attended by WholeFoods Magazine.

Eagan, MN—Strenuous exercise causes stress on the body that could weaken the immune system, so two new studies have examined how a branded immune ingredient could affect athletes.

Washington, D.C.—As America continues to face its worst economic situation since the Great Depression, the Obama Administration acknowledges that the organic agriculture and trade industry lends a generous hand in improving our nation.

Washington, D.C.—The Natural Products Association (NPA) has found a new leader. John Spitaleri Shaw will become the nonprofit's new Executive Director and CEO, filling the void left by former CEO John Gay.

Toledo, OH—The natural products industry has lost a beloved retailer and friend, Joseph M. Bassett, N.M.D., D.M., age 79.

Double-blind, placebo-controlled studies demonstrate that supplementing with 7-Keto results in a) measurable increases in RMR, and b) measurable weight loss compared with diet and exercise alone.

Zurich, Switzerland—The international peer review journal Heart printed a study from Switzerland on dietary calcium and supplement intake and the risk of heart disease and stroke.