At Whole Foods Magazine we are dedicated to informing and education the population about natural products. We are constantly updating information about vitamin companies and organic food brands. We understand how important it is to fuel your bodies with nothing but good and wholesome products and we want to share that knowledge with you.


Flavor/Shelf Life Enhancer

PLT Health Solutions, Inc. announced it is using a new technology called PhytoShield Flavor Enhancer (developed by Flavor Solutions, Inc.) to enhance food/beverage flavor...


FlavorHealth recently launched a new product line that includes flavors for foods, beverages and nutritional supplements. The portfolio focuses on three main areas for...

Gluten Enzyme

National Enzyme’s BioCore Tolerance with Tolerase G., a stable and low-pH enzyme that helps breakdown gluten proteins and fibers. The firm believes this ingredient...

Researchers Link Ashwagandha to Fewer Food Cravings

Los Angeles, CA— Ashwagandha is known for stress support, but can it help with stress-induced eating? Yes, according to new research published in the Journal...
athletic performance

Natural Extract Boosts Athletic Performance in Study

Momence, IL—Athletes looking to get an edge may want to consider looking in an unlikely place: apples and ancient peat. In a recent study...

Lonza To Buy InterHealth for $300M

Basel, Switzerland—Raw materials giant Lonza announced that InterHealth Nutraceuticals of Benicia, CA, will soon be part of its health and nutrition portfolio. The firm...

IFT 2016: Round-Up

Chicago, IL—The Institute for Food Technologists (IFT) held a busy annual convention in Chicago in July where more than 23,000 food scientists from around...
pulses chickpeas

“Made With Pulses” Seal Launched at IFT

Chicago, IL—Shoppers may now have an easier time identifying foods made with pulses thanks to a new seal launched at IFT by the Global Pulse...
astaxanthin NAXA

UPDATE: First Results from NAXA Verification Program

SALT LAKE CITY, UT—The Natural Algae Astaxanthin Association (NAXA) recently announced the expansion of its astaxanthin verification program to include retail products, and has released some...

Energy Support

Horphag Research USA now offers Robuvit, a natural, standardized French oak extract that supports healthy energy levels and natural detox. According to the company,...