Everyone is buying in on natural flavors and colors. It’s now only a matter of how far these sibling industries can push the boundaries, as the role they play in the food market is unquestioned. The use of botanical extracts in lieu of synthetic molecules is now mainstream, according to Amandine De Santi, business manager at NATUREX, Avignon, France. “The use of natural flavors, for example, is no longer a way to differentiate from the competition, but it has become a key requirement for consumers, especially in products for kids or with a healthy positioning,” she says.

To be a competitive contract manufacturer in today’s dietary supplement market, quality is a must. The demands of product marketers and their customers, along with the demands of regulators like the U.S. Food and Drug Administration (FDA), have combined to create a strong movement toward improved standards.

Raw Materials powder

Finished products makers looking to buy from a new raw materials supplier—or make sure their current partners are still up to snuff—have a lot of important questions that need answers. Three areas of special concern are ingredient quality traceability, research backing and supply/costs. Several ingredient providers offer key information on these important matters in this report.

News and notes from industry suppliers.

Compound Solutions launched TeaCrine, which is registered with Informed-Sport and Informed-Choice to be free of banned substances. TeaCrine is a nature-identical theacrine compound “designed to increase energy and enhance focus and concentration without fatigued crash or tolerance buildup.”

IgY Nutrition has launched Hyperimmune Egg PL-100. This ingredient delivers targeted immunoglobulins (chicken IGY) against 26 human-related pathogens. The ingredient is said to help promote cytokine balance in the immune system and support gastrointestinal, oral and heart health.

Kemin and DSM have partnered up to offer Optisharp natural zeaxanthin. The ingredient is made with Kemin’s ZeaONE marigold-derived zeaxanthin for eye health, cognition and skin health.

AppleActiv, the functional food division of Leahy Orchards, Inc., launched AppleActiv GHX, an extract with standardized polyphenol content that supports gastrointestinal health. A recent study suggests the liquid extract blends easily in both wet and dry formulations.

Glanbia Nutritionals now offers IGNITOR amino-release matrix, a blend of proteolytic enzymes (endopeptidases and exopeptidases) designed to release BCAAs and glutamine from whey protein sources while “promoting heightened mTOR activation for enhanced protein synthesis and skeletal muscle growth.”