Take 10 introduces two-ounce liquid natural sleep and relaxation aids. These herbal products contain no calories, sugar or carbohydrates. The white grape flavored relaxation aid is designed to calm the mind, relax tension and muscles, and reduce stress. The blackberry sleep aid induces sleep and relaxes muscles with no side effects.

New Chapter, Inc. now offers Wholemega Cardio, Wholemega Flex and Wholemega Focus. Wholemega Cardio blends 100% wild Alaskan salmon oil with tonic herbs, supporting heart health. Wholemega Flex is said to reduce stiffness, joint tenderness and pain. And, Wholemega Focus combines fish oil with tonic herbs for brain, mood and stress support.

Nature’s Plus now offers Animal Parade Sugar Free Chewable vitamins in the shapes of animals. The vitamins are sweetened with xylitol, and come in varieties such as Multi-Vitamin and Mineral, Vitamin C, Vitamin D3 500 IU and Calcium.

Nordic Naturals presents the Daily Omega line of fish oil products that are convenient to use. There are two different products for adults in this line (Daily DHA with 450 mg of DHA; Daily Omega with vitamin D3, offering 500 mg of EPA/DHA), and one for children (Daily Omega Kids with 275 of EPA/DHA). The soft gels come in a strawberry flavor for children, and either a strawberry or lemon flavor for adults.

An investment into private label is partly a bid to expand the unique brand that a store is, in essence, already providing to its community. Exclusive product offerings give customers a chance to take home with them the quality, the values and the healthy lifestyle that the store embodies for them to begin with.

It’s hard to stay ambivalent about technology. Either you love it and can’t get enough of it, or you dislike the change it brings, and the way its newness encroaches on our lifestyles. Many are at least fearful of jumping fully on board, because technology, even with all of its potential, can be intimidating to learn and grow with. The prospect of turning central aspects of your natural products store over to these machines? It makes for a daunting decision to be sure, but ask those who have done it, and they’ll likely tell you it was fun, profitable and brought them closer to the needs of their store and its customers.

Enzymes. These proteins are a crucial part of one’s health. Though they are made naturally in the body and are also in raw foods, retailers should stress to shoppers that supplemental enzymes are important, too. The rationale for why is similar to that of taking a multivitamin: sometimes the enzymes that occur naturally in foods or in the body just aren’t enough.

When I lost my short-term memory six weeks after starting Lipitor, I immediately suspected my new medicine and discontinued the drug. At my next NASA physical, I was urged to resume taking it and reluctantly agreed, only to suffer a much worse memory loss a few weeks later. For 12 hours, I suddenly became a teenager with total recall for my high school days, but absolutely no awareness that I was a doctor, married with children and a former NASA astronaut. This began my decade of research on the subject.

There are 157.2 million females living in the United States (1), and all are fair game to be natural products shoppers. After all, millions of women want to become moms, and could benefit from proper nutrition; nearly all will go through menopause and may be looking for natural relief; and all want to avoid breast cancer and may want to hear how supplements can help.