Amerifit, a division of Martek Bioscience, introduces the Brain Strong line with life’sDHA. The adult formula contains 900 mg of DHA and comes in softgel form. The kids formula offers 100 mg of DHA and comes in gummy form. The toddler formula comes in a powder packet that can be mixed with food (100 mg of DHA). And, Prenatal DHA softgels (350 mg of DHA)–multivitamin combo packs are available.
Hero Nutritionals introduces new sugar-free gummy vitamins for all family members to enjoy. The Yummi Bears and Slice of Life vitamins are also allergen-free, gluten-free, dairy-free and contain all-natural flavors and colors.
Orange Mango Liquid Multi Vitamin/Mineral has been relaunched by Trace Minerals Research. The product is now formulated with resveratrol plus over 90 nutrients. Sweetened with organic agave nectar, the multivitamin offers 600 mg of calcium, B-vitamins, amino acids and more.
SRP: $39.99 for 30 fl. ounces.
Jarrow Formulas has expanded its offerings with R-Alpha Lipoic Acid, which is formulated with Bio-Enhanced Na-RALA. R-Alpha Lipoic Acid is said to support sugar and lipid metabolism plus energy and antioxidant production. The “R” form of Alpha Lipoic Acid is the naturally occurring form found in the human body.
SRP: $29.95 for 60 vegetarian capsules.
Solgar recently added Vitamin D3 (Cholecalciferol) 5000 IU Softgels to its line of vitamin D products. Each gel provides 5000 IU of vitamin D3 to maintain bone, immune, colon, breast and pancreatic health. All vitamins are gluten, wheat, dairy, yeast, sugar and salt free.
Hero Nutritionals introduces its new prenatal gummy vitamins. There are two companion formulas: AM gummies and PM gummies to ensure optimal nutrition for mom and baby. The vitamins are easy to digest and are gentle on the stomach. They are free of artificial flavors and colors, and are allergen-free, gluten-free and dairy-free. Hero Nutritionals offers a full line of nutritional supplements for all ages, including Slice of Life gummy vitamins for adults, Yummi Bears and Yummi Bears Organics for children.
Amerifit, a division of Martek Bioscience, now offers Ovega-3 with 500 mg of DHA and EPA from plant sources. This supplement supports heart health and is a vegetarian alternative to fish oil. One package contains a two-month supply. The company promises no fishy aftertaste! Perfect for vegetarians and vegans who want to get their dose of omegas.
NOW Foods’ Herbal Pause incorporates the latest in natural menopause intervention with EstroG-100, a patented proprietary combination of three herbal extracts (Phlomis umbrosa, Cynanchum wilfordii and Angelica gigas) with promising clinical data for alleviating the most common symptoms of menopause: hot flashes, night sweats and sleep difficulty.
SRP: $27.99 for 60 caps.
New from Bluebonnet Nutrition Corporation is Super Earth Rainforest Animalz, a line of animal-shaped children’s supplements. It consists of DHA 100 mg Fish-Shaped Softchews, and Vitamin C, Calcium Magnesium Vitamin D3, Vitamin D3 400 IU and Whole Food Based Multiple Chewable Tablets. They offer essential vitamins, omega-3 fatty acids minerals, vegetables and fruit.
Trans-Pterostilbene (pronounced terro-STILL-bean), a resveratrol-like ingredient that supports brain and heart health, is now on offer from Jarrow Formulas. Found naturally in blueberries, grapes and the bark of the Indian Kino Tree, pterostilbene is a member of the same class of nutrients as resveratrol, known as stilbenes. According to the company, research suggests that this nutrient may mimic the benefits of a calorie-restricted diet, by activating the sirtuin pathway associated with longevity.