We all know that fussy child who has refused to eat anything but chicken nuggets for weeks on end. “It’s a phase,” her parents say. “She’ll grow out of it soon.” They’re right to a certain extent. All children go through some amount of “stranger danger” with foods, not wanting to eat anything but a few familiar items. Too many kids—from the very young to teenagers—never learn to eat a balanced diet, however.

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What do pizza and pumpkin pie have in common? They contain nutrients that, in supplement form, could help maintain prostate health—probably the last thing eaters think of while chowing down! Here, we cover how important supplements like lycopene and saw palmetto could help protect prostate health.

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Americans have a love affair with eating, but the digestion part? That’s another story. More than 15 million Americans are plagued by heartburn daily (1). At least 55 million U.S. men, women and children live with irritable bowel syndrome (IBS) (2). As many as 7% of the population say they have excessive or bothersome belching, and 11% report frequent bloating (3).

The stats aren’t pretty, but they emphasize one thing: we need to take better care of our digestive health.

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Whether it’s excess salt intake or a bad traffic jam, there’s always something that threatens to raise one’s blood pressure. No matter how those with high blood pressure (HBP) are driven to this state (and there are 50 million or so examples in the United States), it doesn’t bode well for their long-term health. HBP is at once a tell-tale sign of heart or other issues in the present moment, and a harbinger of cardiovascular and other serious complications down the line.

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Mushrooms are sold in every produce department, but are they in your supplement aisles? Medicinal mushrooms should be right there as options for keeping your customers strong and healthy. The mushrooms most Asian cultures have been using for thousands of years are currently growing in popularity in the United States with advances in medical research. With immune systems enhancers, heart health supporters and diabetic aids, mushrooms can offer your customers much more than just being another topping on a slice of pizza.

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As brain health has a sizable influence on quality of life, it’s no wonder that supplement manufacturers have taken up the mantle of expanding the category. It’s also no surprise that consumers, for their part, are flocking to these brain boosters like they do their multivitamins and heart health supplements.

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In the United States, heart disease is responsible for nearly one in four deaths each year (1). It’s a given that taking care of the heart is one of the most important things a person can do to ensure good health throughout life. But, how to do so from a nutritional standpoint is a complex topic, and one that deserves our attention.

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Taking care of household pets is a lot like taking care of small children, in that they simply cannot do it for themselves. Domesticated animals have had many of their instincts and much of their responsibility for their own survival replaced with the loving care of their owners. This, of course, means that their human caretakers must go the extra mile if these animals are to be as healthy as they can be, and good pet owners understand this.

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Do you remember The Jetsons and their futuristic method of eating? They took one pill that contained all their nutritional needs for the day and off they went. Although this look into the future turned out to be less than literal, the nutritional pedigree of green food supplements may leave you wondering if flying cars and robotic housemaids are just around the corner.

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In many ways, the name of the game in retailing is keeping up with new trends. Here, we discuss one of the hottest segments in the natural products channel: antioxidants. Thanks to their free radical scavenging capabilities, these important nutritional aids benefit many aspects of health. And, shoppers have taken notice and are actively seeking out antioxidant formulas.

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