New from Life Extension is Fast-C with Dihydroquercetin, which the firm says is clinically shown to produce significantly higher vitamin C blood levels than other enhanced-absorption brands. The supplement offers 500 mg of vitamin C, 3 mg of Bioperine Piperine for accelerated absorption, 25 mg of dihydroquercetin from grape leaves (which regenerates vitamin C) and alkalizing minerals for sensitive stomachs.

Available from Moringa Source, LLC are moringa leaf extract, seeds, oils, powder, tea and personal care products. According to the company, its moringa leaf powder contains a nutrient profile that includes antioxidants, anti-inflammatories, proteins, vitamins, amino acids, flavonoids, fibers, minerals, chlorophyll, beta carotene and phenols—totaling 90+ beneficial natural compounds.

Sevo Nutraceuticals, Inc. has launched PERCEPTIV for cognitive support. The formulation combines vitamin E, folic acid, vitamin B12 and a proprietary blend of n-acetyl l-cysteine, acetyl l-carnitine and s-adenosyl methionine (SAMe). It is said to protect against normal cognitive decline associated with aging and improve function and focus.

Tranquilo Enterprises, LLC offers an all-natural sleep and relaxation formula that combines herbs and amino acids to help support stress relief and a regular sleep cycle. The doctor-developed Tranquilo includes hops, passionflower, l-tryptophan, valerian root, mulungu and phenibut.
SRP: $30.99

A new line of products called youtheory presents a series of Collagen formulas, including tablet supplements and a vanilla protein shake. The tablet products either combine collagen types 1 and 3, or types 1, 2 and 3 in an “advanced formula,” with the goal of promoting beauty from the inside out. The company says the products will lead to stronger hair and nails, as well as benefit ligaments and tendons.

The American Botanical Council (ABC) is celebrating its 25th year as a leading non-profit educational and research organization in the medicinal herb field. Its mission from the beginning has been rooted in education and helping the public, educators, health practitioners, researchers and the media develop informed opinions about herbal medicine while providing science-based data to back up their claims.

The running joke is that women are natural-born shoppers, obsessed with malls and fearless in the face of a crowded sale or 10-person-deep checkout line. According to a new Facts, Figures & the Future e-newsletter, there’s some truth to this.

Everybody needs omega fatty acids, so luckily, today’s market has something to suit all lifestyles and preferences. “It is clear that, for non-fish-eating meat-eaters, vegetarians and vegans, vegetable sources of omega-3 are the best option,” says Carolina Chica, manager of nutrition research and regulatory issues for Proprietary Nutritionals, Inc., Kearny, NJ.

Whether they’re running their first 5K or making a career out of sports, athletes of all levels know there are no shortcuts to achieving success. But there are some important early lessons learned while building a foundation for ideal performance.