Natural Dietary Supplements

Find reliable answers to your questions with natural dietary supplements news and feature stories at Our writers pore over the research and investigate every angle to provide you with the most accurate and timely information.

Natural Health Supplement News

As a natural products retailer or supplier, it's your job to stay ahead of the latest news and information about natural dietary supplements so you can give your customers the best options for optimal health. Our writers understand how important that job is. That's why they go to great lengths to ensure they deliver the latest in health news and research in our feature articles.

New Natural Supplements

Whether you are a small vitamin shop or a large natural foods grocer, you can count on for the latest updates on new dietary supplements and the entire natural products industry. We stay in touch with industry leaders, groundbreaking researchers, and influential regulators to provide important updates on the natural dietary supplements industry. For more, visit our health and dietary supplements news section.



Traction. 2015 was the year natural products gained significant traction outside their core channels of distribution. Overall, natural and organic product sales grew a stunning 14.9%, adding $9.367 billion to total $72.4 billion in sales, and reaching 11.75% of total U.S. food store sales. Perhaps more noteworthy is this fact: total U.S. food store sales grew 3.1%, adding $19.1 billion; meaning natural and organic products growth made up nearly half (49%) of this number. At this rate, the natural products industry is on track to reach one-third of total food store sales within the next generation, or $500 billion of the then $1.5 trillion U.S. food store business.

regular girlRegular Girl from Tomorrow’s Nutrition is a blend of prebiotic fiber and probiotics that helps maintain a healthy digestive balance. The formula includes patented Sunfiber soluble dietary fiber (6 g/serving) and Bifidobacterium lactis (BL-04, eight billion CFUs/serving). Regular Girl is available in on-the-go stick packs as well as a 30-day supply of scoopable powder.

supernutritionSuperNutrition introduces SimplyOne Think Clearly for brain and memory support. SimplyOne Think Clearly combines huperzine A, vinpocetine, theanine, DMAE, other neuro-amino acids and brain-boosting nutrients. It supports acetylcholine, serotonin and dopamine production for a happier mood, better focus, mental acuity and clarity.

reserveageReserveage Nutrition now offers Turmeric with Trans-Resveratrol and Organic Turmeric. The source material in both formulas is Curcupure (standardized to 95% curcuminoids) and is formulated with Truesorb to deliver 475 mg of 95% curcuminoids.

solgarFull Spectrum Curcumin from Solgar Vitamin and Herb offers a form of curcumin that is immediately body-ready, faster absorbed and more active. Says the company, “It’s so advanced, just 40 mg of curcumin in one softgel delivers the equivalency of 75 (100 mg) capsules of standardized curcumin extract.” In a recent study, it was shown to stay in your system for a full 24 hours.

private label

What’s in a name? If it’s your own store brand, it’s everything. Or, it should be—especially now.  


Our world is full of toxins, both natural and manmade. Sometimes, our bodies need extra help cleaning house, which is where detoxifying cleanses come in. Cleanse diets and supplements are definitely trendy, but are they safe and do they work?

retailer survey

We know today’s shoppers love online shopping and the convenience of their local big-box store. But are they still drawn to independent natural products retailers?

Los Angeles, CA—Supplement maker Jarrow Formulas met with regulators at the CFSAN headquarters in September.