New from American Health are Ester-C Effervescent Vitamin C Packets in a natural orange flavor. The powder dissolves in 4–6 fl. oz. of water, which “delivers the advanced active immune system support and potent antioxidant activity,” says the firm. The formula includes 1,000 mg of Ester-C, essential vitamins such as B6 and B12, plus electrolytes.
SRP: $17.99, 21 ct.

Jarrow Formulas is releasing Skin L&P, which promotes even and bright skin. It contains glutathinone, which protects liver and skin and plays an important role in regulating melanin activation in response to sunlight. Other ingredients include vitamin C and alpha lipoic acid, which augment the effect of other ingredients like tocotrienols, hydroxytyrosol and astaxanthin.

Carlson Labs introduces EcoSmart Omega-3 as part of the new EcoSmart fish oil line. The product is made from a highly sustainable species of calamari. EcoSmart Omega-3 is available as a lemon-flavored soft gel providing 500 mg of omega-3s per soft gel. It is also available as a lemon-flavored liquid providing 1,320 mg omega-3s per teaspoonful. 

Trace Minerals Research added Optimal-pH to its Liquimins line of liquid products. Optimal-pH is formulated with a blend of over 72 ionic trace minerals that help maintain a healthy pH. Optimal-pH is certified vegan, gluten free and is said to be free of undesirable taste or smell.

Nutrex Hawaii introduces Super Strength 12 MG BioAstin Hawaiian Astaxanthin Once per Day formula. This new product has the highest potency levels of astaxanthin per gel cap available, says the company. Astaxanthin is known as nature’s most powerful antioxidant, backed by over 200 scientific studies. This new formula is ideal for fitness enthusiasts and individuals looking for increased energy levels.


Omega-7 Complete is available from SeabuckWonders, a division of Health King Enterprises and Balanceuticals Group. It is made with organic sea buckthorn, which benefits mucus membranes, immune function and tissue regeneration. The soft gel also contains omegas 3, 6 and 9, as well as vitamins C, E, B1, B6 and beta-carotene.

EuroPharma’s Terry Naturally brand has developed a supplement to help with neuropathy, especially for those with diabetes who often suffer more severely with foot pain. Healthy Feet And Nerves supports healthy nerve function in the feet and throughout the body, and promotes healthy blood circulation.

NaturaNectar offers all-natural Brazilian Red Bee Propolis and Green Bee Propolis. Brazilian Green Bee Propolis is known for its flavonoid content and antioxidant activity while Brazilian Red Bee Propolis promotes a natural hormonal balance.

Elderberry Gummy Vitamins for adults are the latest product to debut from Nutrition Now. Every serving, according to the company, is tasty and provides a specially formulated antioxidant complex of zinc and elderberry along with vitamins A, C & E. The product is said to deliver the immune support adults need.