Is retailing a dead-end job? Many people think so. But if you were one of them, you wouldn’t have opened your store. So, how can you communicate your enthusiasm to current and prospective employees, most of whom likely work out of necessity, not aspiration?
The natural products industry is home to numerous family businesses. While many families love working together, friction can surface when several family members are involved in the business and everyone isn’t on the same page.
In February, Nestlé announced it would clean up its ingredient list on its signature chocolates, followed about a week later by Hershey, with a similar announcement to use “simpler” ingredients in its ubiquitous candies.
In today’s busy world, people often forget to say “thank you”; it’s a courtesy so commonplace that it gets overlooked. According to a recent study, a simple thank you cannot only brighten someone’s day, but it can also increase your future sales as well.
Running a retail food store is a young person’s gig. Lots of heavy bags and boxes to move around, staying active all day, relatively low pay. The generation now coming through your doors to apply for work is digital native; wired differently than baby-boomers. How can you relate? How do you inspire folks used to operating at the speed of light when the job requires meticulously facing shelves?
For small business owners with limited marketing dollars, it’s a common conundrum: Should you focus your marketing budget on generating new customers, or should you focus your time and efforts into cultivating repeat customers? Which is going to have a stronger impact on the bottom line?
In this issue we present our 37th Annual Retailer Survey Overview, which breaks down the results for independent natural products retailers for the 12 months ending June 30, 2014. In addition, I hope you’ll feast your eyes on Retail Insights’ 2015 Retail Universe for Premium Natural, Organic Food, Supplement, and Personal Care Sales, my company’s latest estimate of total natural products industry size through all eight channels of retail food distribution.
Shoppers can be picky about produce. A slightly bruised apple or misshapen tomato can sometimes be enough to let a perfectly good item go to waste. Vig’s Health Food Store of Lewiston, ID, recently decided to do something about it by introducing the Imperfect Produce Bin. The store has deep roots in selling produce, though it is strong in supplements sales today.
What makes you decide to shop in a store? If you need diapers for the baby, maybe you don’t need to get in the car and drive to a brick-and-mortar location. You know the brand, style and size you need, and you can save time and possibly money by simply going online and finding the best deal. Today, shoppers have begun to choose the channel they shop based on which products they need, and when they need it. Commodities, those everyday consumables like diapers or single-serve coffee brew cups, are increasingly coming from online sources, as consumers realize they don’t need to waste time and gas, fight traffic and brave bad weather, just to replace ho-hum everyday products.
According to Bob Phibbs, “The Retail Doctor,” on The Kinesis Blog, it takes less than 0.05 seconds for online users to form an opinion about a Web site (1). This impression forms users’ opinions about a company and dictates whether they will stay or leave the site. As a business, it is important to develop a cohesive, professional brand on your Web site—and to overhaul it when the time is right.