As an independent natural products retailer looking to improve your store, how do you tackle the world’s largest natural products industry trade show, Natural Products Expo West?

Blistering winds and freezing temperatures do more than throw nature off its balance—they also dry out lips. Luckily, there are many natural products that promise to restore your shoppers’ pouts into prime, kissable condition.

New from derma e are Evenly Radiant BB Crèmes with SPF 25. These light-weight BB crèmes conceal flaws,  even skin tone and brighten skin. They also hydrate and help reduce and prevent signs of aging. Evenly Radiant BB Crèmes come in light and medium tints.

Microbröö, makers of BRÖÖ Craft Beer Shampoo, Conditioner and Body Wash, incorporates local microbrewed beer into its products. The beer is said to contain B vitamins, proteins and minerals, and is added to sulfate-free cleansers and silicone-free conditioners. The washes come in two versions: Citrus Pale Ale and Oatmeal Porter.

For the past 10 years, WholeFoods Magazine has honored outstanding natural products industry companies with our Natural Choice Awards.

Most pet owners say they are willing to do anything to give their pets long, healthy, happy lives, just like they would for their human family members. So, why feed, reward or supplement them with anything but the best? Pets are part of the family and have their own set of dietary and hygienic needs that can be amply addressed through natural products. Animal-loving, natural lifestyle customers will surely embrace these products to support many more years with their furry friends.

It’s that time of the year again! Natural Products Expo West, hosted by New Hope Natural Media, is once again coming to the Anaheim Convention Center in Anaheim, CA from Thursday, March 7th to Sunday, March 10th. On Friday and Saturday, the show floor is open from 10:00 a.m. to 6:00 p.m., and on Sunday from 10:00 a.m. to 4:00 p.m. Co-located with several other events (Engredea; Nutracon; Fresh Ideas Organic Marketplace; and Beer, Wine, and Spirits Marketplace), Expo West provides invaluable knowledge for those looking to improve their stores and products.

Ateevia Botanica launched Prime Therapy, an all-natural topical pain reliever that reduces swelling and inflammation in joints and muscles in a short amount of time. The cream contains a blend of organic ingredients with anti-inflammatory properties such as pumpkin seed and sunflower seed extract, along with borage, poke root and safflower oil.

W.S. Badger Company launched sunscreens for kids with an SPF of 30. The easy-to-apply, non-greasy lotion and cream smell like Tangerine & Vanilla. Both formulas are non-nano, hypoallergenic, 100% certified natural, and contain certified organic ingredients (86% for the lotion and 95% for the cream). The cream is water resistant for 40 minutes.