W.S. Badger Company created a line of portable aromatherapy mind balms. The balms use organic olive oil and beeswax formulated with blends of organic essential oils. The product comes in five different combinations: Cheerful Mind Balm, Stress Soother, Yoga and Meditation Balm, Headache Soother and Clear Mind Balm, each coming in a portable 1-oz tin.

What makes the difference between natural shampoos and conditioners and those fortified with synthetic components? The ingredients, of course! Synthetic agents in traditional shampoos and conditioners are designed to mimic the desirable cleansing and conditioning properties of ingredients found organically in nature. This month’s HBC Counter profiles a few select ingredients often found in natural shampoos and conditioners.

Ronkonkoma, NY—Industry veteran Jodi Drexler-Billet has brought to market the new Earthly Elements all-natural vegan personal care line, which will be distributed by supplement manufacturer Solgar Vitamin and Herb Company. T

Lip balm with organic Shea Butter is the newest product to debut from Out of Africa. Available in 0.15 and 0.25 ounces, this balm is 100% natural and vegan. It promotes healing with the essential fatty acids and contains vitamins such as A, E and F. The lip balm contains no sulfates, petrolatums, parabens and phthaletes and is ecofriendly and cruelty-free.

Xlear Inc. has launched its strawberry–banana-flavored Spry Tooth Gel. The gel is all natural, sweetened with 100% xylitol and is offered in a 2.0-oz. tube. According to the firm, this product is sugar and fluoride free, and unlike most traditional toothpastes on the market, is not harmful if swallowed.

Looking great entails stripping down to build back up. Hygiene and cleanliness is the stripping down of a layer of yesterday’s scented products and the invisible dirt that naturally accumulates, while building back up is the post-cleaning application of skin-softening and hydrating products and makeup. The process repeats every day.

Ear candling is an alternative medicine practice claimed to support one’s health and well-being. Much has changed in this category over the past year, so it’s key that retailers selling such candles be up on the newest information available for this market.

Chances are, you've heard "times are tough" a lot this year. But, just how tough has it been on natural products businesses? Well, according to the 2010 WholeFoods Retailer Survey, many stores are pulling out of the recession in stride as they report strong, even thriving sales.

Today’s natural consumers are savvy about labels. As the implications of understanding label claims and seeking out reputable certifications and stamps increases, shoppers are taking a closer look at their products before they buy.