Traction. 2015 was the year natural products gained significant traction outside their core channels of distribution. Overall, natural and organic product sales grew a stunning 14.9%, adding $9.367 billion to total $72.4 billion in sales, and reaching 11.75% of total U.S. food store sales. Perhaps more noteworthy is this fact: total U.S. food store sales grew 3.1%, adding $19.1 billion; meaning natural and organic products growth made up nearly half (49%) of this number. At this rate, the natural products industry is on track to reach one-third of total food store sales within the next generation, or $500 billion of the then $1.5 trillion U.S. food store business.

badgerW.S. Badger Company, Inc. now offers some additional items in its Badger Man Care line. The line of certified organic products has been bolstered with a new hair oil, beard balm, wet shave kit (with a vie-long cachurro shave brush, pottery shave bowl and shave soap) and beard grooming kit (with beard oil, beard balm and a cherry wood beard comb).

wrinkle care

While aging is an absolute, how quickly and severely the skin ages may be partly within one’s control. Wrinkles are probably the most visible sign associated with aging. While unavoidable, they are also accelerated by extrinsic forces, so in the end, how someone treats his/her skin influences how it looks in the long run.

The Causes of Wrinkles

retailer survey

We know today’s shoppers love online shopping and the convenience of their local big-box store. But are they still drawn to independent natural products retailers?

New Purifying 2-in-1 Charcoal Mask by derma e comes in single-use sachets within an 18-piece display unit. Place on the shelf, on the counter or at checkout so customers can benefit from this doctor-developed, clinically tested, dual-action mask that deeply detoxifies skin so it glows with pure health.

Goddess Glo Bronzing Crème from Larenim is a body butter with a coconut-vanilla aroma that nourishes and softens the skin while providing a bronze glow. This body crème combines hyaluronic acid, shea butter, argan and jojoba oils into a creamy butter plus antioxidants acai berry, vitamin C and vitamin E.

Alapure carries skin care products made from Marula oil, which is extracted from the Marula fruit found in southern Africa. Marula oil contains a high concentration of oleic (omega-9) acid and smaller amounts of linoleic (omega-6) acid, palmitic (omega-3) acid and stearic (omega-3) acid. It is said to improve skin hydration.

Key West Aloe added a triple-action cleanser to its facial care line. The Gentle Aloe Facial Cleanser cleanses, tones and removes makeup without drying the skin or burning the eyes. The cleanser also preserves elasticity, rebalances moisture levels and has a refreshing citrus scent. It is intended for all skin types.

mineral fusionMineral Fusion now offers a full line of vegan and vegetarian cosmetics emphasizing natural ingredients over harsh chemicals. Among these new offerings are Mineral Fusion Liquid Eyeliner with aloe and chamomile, Mineral Fusion Lipstick Butter with cocoa butter and argan oil and Mineral Fusion Liquid Concealer with pomegranate, vitamin C, and licorice root.