The NOW Solutions line from NOW Foods includes six formulas to aid in anti-aging, wrinkle reduction and skin repair. The premium formulas include a Hyaluronic Acid Firming Serum, Moisturizer and Crème; a CoQ10 Antioxidant Cream and Serum; and the Wrinkle Rescue Moisturizer.
395 S. Glen Ellyn Rd., Bloomingdale, IL, 60108,

J.R. Watkins Natural Apothecary has launched several new products. The firm’s SPF 30 Sunscreen contains titanium dioxide to keep skin protected and natural shea butter to keep skin moisturized. Also available are Aloe & Green Tea Daily Shampoo and Conditioner and a facial line that includes a Daily Cleansing Cream, Gentle Pore Scrub, Divine Day Cream and Nourishing Night Cream.

Jean Pierre Cosmetics releases its Blum Naturals skin care line, made with between seven and 10 natural ingredients. Offerings include: Daily Combination/Oily Skin Towelettes; Daily Dry/Sensitive Skin Towelettes; Daily Exfoliating Skin Towelettes; Daily Eye Cleansing Pads; Oil Absorbing Facial Tissues; Daily Exfoliating Face Wash and Daily Exfoliating Pads.

True Body Products introduces True Body Soap made from just five all-natural ingredients: coconut oil, palm oil, water, vegetable glycerine and sodium citrate. The soap is unscented and comes in multi-bar packs in 100% recyclable packaging.
SRP: $4.99
P.O. Box 928, Richmond, VT 05477,


Washington, D.C.―Starting September 1 of this year, companies seeking to certify personal care products under the Natural Products Association’s (NPA) Natural Standard for Personal Care Products program must now be sure their products only contain all-natural fragrances. Unlike what is the case now, organizations must have documentation their fragrances’ composition; and they must be made with all-natural processes. Although companies with products that have been previously certified are not required to immediately make these changes, they should be prepared to do so once their recertification time comes.

2010 Retailer of the Year

Retailer of the Year New Seasons Market ushers in a new era of natural products retail stores.

derma e

derma e Natural Bodycare has expanded its Very Clear line with Very Clear Problem Skin Body Wash to help fight blemishes on the back, shoulders and chest. The product blends tea tree, willow bark, rosewood, lavender and chamomile. According to the company, the product is “perfect for after the gym, workouts or outdoor activities for cleaner, clearer and healthier skin.”

baby care

Fresh Organics, Inc. introduces its new Organic Baby line. The allergen-free line includes Baby Bottom Balm, Velvety Soft Babee Lotion, Calming Bubble Bath and Conditioning Shampoo & Body Wash. The certified-
organic products contain no sodium lauryl/laureth sulfates, no parabens, no petroleum/mineral oils/phthalates and no artificial colors or fragrances.

Thunder Ridge has added Emu Oil to its line of 100% natural skincare products to reduce the redness and inflammation caused by acne. Thunder Ridge says its emu oil is made of essential fatty acids like omegas-3/6/ 9, which penetrate through the seven layers of skin and bring blood and oxygen to the surface of the skin to repair and moisturize it.

Natural Skin & Hair Care Product News

Beauty is only skin deep, but good health runs through and through. Make sure you are providing your shoppers with the nourishing, natural skin and hair care products they deserve. and our personal care and health news articles are here to keep you informed about the important HABA market.


Skin Care

Conventional companies work hard to trick consumers into believing harsh chemicals are best. Natural products shoppers are not easily fooled, and we provide info on the latest trends and natural personal care launches in our HABA features and new products section.


Hair Care

There are so many natural hair care products available today, so which ones are right for your shoppers? We'll explore that and more from our featured natural products page, which includes hair care features.