W.S. Badger Company now offers a daily non-nano sunscreen lotion for babies, with an SPF of 30. The formula is hypoallergenic and has a fragrance of chamomile and calendula, which is calming and soothing to the skin. The sunscreen contains 100% certified natural ingredients and 86% certified organic ingredients.

In the natural realm, keeping up appearances isn’t about covering up. It’s about supporting the external with vital nutrients so that healthy, glowing skin, shiny hair and strong nails show through. Here’s everything you need to know about three hot and growing products categories that aim to do just that.

Made with pure essential oils plus ingredients like aloe and coconut extract, Aubrey Body Spritzers have “soft, elegant scents,” which include Tangelo Twist, Almond Bliss, Tang Tang Tea, Berry Berry and Siesta Sizzle.
SRP: $6.95 (5 oz), $2.79 (1 oz)
 
Fairhaven Health’s new and improved PregnancyPlus Natural Deodorant offers all-day odor-fighting protection without aluminum, propylene glycol or parabens. The new odor-free, glide-on stick formula combines natural ingredients including witch hazel, tea tree oil and sage leaf extract.
 
Mineral Fusion launched a line of nail polishes that is long-lasting and chip resistant. Free from formaldehyde, toluene, camphor and dibutyl phthalate, the nail polishes come with a custom, extra-thick brush for flawless application. More than 60 colors and finishes (like matte and glitter) are available.
 

A child’s first years are marked by countless milestones, from rolling over to learning letters to taking their first steps—followed quickly by taking their first run. Proper nutrition—which includes smart dietary choices and taking natural and organic supplements—can make a child better able to handle the rapid physical and mental growth he or she undergoes during this important developmental period. Here’s how your store can support your tiniest clients at each stage of the game.

If I told you that there’s a growing product category that can protect the longevity and vitality of skin, promote skin cells’ ability to regenerate, delay the biological aging of essential skin cells and preserve a youthful look, you’d say I was crazy, right? Well, I’m not; plant stem cells can do just that.

Stocking up on feminine hygiene options is not only comforting to women looking to make the best choices for their health during their cycles, but it is also an important step in helping your customers make “that week” feel just like any other.

Sprouting up in neighborhoods across eight different states and counting, a relatively young chain of grocery stores trades on a decidedly old-time look and feel. “When you walk into a Sprouts Farmers Market, it’s supposed to feel a little bit different than your everyday grocery store,” says communications manager Lauren Rosenblum. With fresh produce and wholesome grains sold from wooden crates and barrels, and spacious aisles all brightly lit to evoke the feel of a sunny afternoon outdoors, the store makes quite the impression on first-time shoppers. There are a lot of those lately, as the chain expands rapidly and grand openings generate excitement in new markets.

Natural Skin & Hair Care Product News

Beauty is only skin deep, but good health runs through and through. Make sure you are providing your shoppers with the nourishing, natural skin and hair care products they deserve. WholeFoodsMagazine.com and our personal care and health news articles are here to keep you informed about the important HABA market.

 

Skin Care

Conventional companies work hard to trick consumers into believing harsh chemicals are best. Natural products shoppers are not easily fooled, and we provide info on the latest trends and natural personal care launches in our HABA features and new products section.

 

Hair Care

There are so many natural hair care products available today, so which ones are right for your shoppers? We'll explore that and more from our featured natural products page, which includes hair care features.