Grocery Briefs: December 2015

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Eden Foods’ Organic Matcha Green Tea Powder was awarded the 2015 “Fave Vegan Powder” award by Vegan Health & Fitness magazine, featured in the September/October issue. They wrote, “We absolutely LOVE the stone-ground, rich green tea flavor and awesome mind-body purification benefits. Our health-obsessed readers will go totally ga-ga over it for sure!"

I Heart Keenwah, a Chicago, IL-based quinoa snack company has updated the branding and packaging of its Quinoa Clusters and Quinoa Puff snacks. The new packaging will feature a more modern look that puts a focus on the heart. “We just celebrated our fifth anniversary as a company, and we felt it was the right time for our packaging to evolve with us,” said co-founder Ravi Jolly, about the new look.

Wonderfully Raw Gourmet Delights, based in Watsonville, CA, and Fresca Foods, Inc. of Louisville, CO, have reached a partnership agreement that will allow Wonderfully Raw to expand the distribution and sales of its products to satisfy a growing demand. The new partnership will not create any disruption in production, distribution or service to existing Wonderfully Raw customers. “We are so excited to partner with a team that shares our mission to make great food with purpose, and that has the potential to take Wonderfully Raw products to the next level,” said Sequoia Cheney, founder of Wonderfully Raw. “Our partnership with Sequoia and the Wonderfully Raw team is consistent with our goal of making and selling delicious food that nourishes people and preserves our planet,” said Liz Myslik, CEO of Fresca Brands Innovation Group and EVP of brand management for Fresca.

Fetzer Vineyard of Hopland, CA, became the largest vineyard in the world to receive B Corp Certification, and is currently the only vineyard in California to achieve this status. Developed by the non-profit B Lab, B Corp certification standards recognize social and environmental responsibility in business. “We have a long history steeped in sustainability and strive to be a model for how a commitment to sustainability can restore the natural environment, enhance the well-being of employees and community members, and contribute to sustainable business growth,” stated Giancarlo Bianchetti, CEO of Fetzer Vineyards. “The B Corp Community inspires us to be the best in the world, and also to be the best for the world.”

Published in WholeFoods Magazine December 2015