If you’re interested in growing your grocery sales, try planting some seeds in the vegan section. Though vegans comprised a small group of shoppers years ago, a 2006 poll indicates it has branched out to include nearly 1.6% of all Americans (1). At roughly 4.2 million people, that’s about the population of the entire island of Puerto Rico!
Everyone has been faced with the dilemma of whether to choose convenience over health. Luckily, consumers don’t have to choose anymore, especially when it comes to healthy snacking on-the-go. Companies are recognizing the need for healthy, portable snacks and creating new formulations and packaging to make life easier for us all.
The next time you catch a client looking longingly at your chocolate selection, remind them that good things come to those who indulge wisely. Many of our industry's most succulent delicacies not only treat our mouths, but they also boost our spirits and give our bodies nutrition.
Today’s consumer is not one who will willingly take the good with the bad if there is a better option. This holds true in all aspects of retail. For instance, who wants a CD player when you can have an iPod that holds all of your music, takes pictures and doubles as a phone?
If you’ve noticed additional foot traffic in the special diets section of your food aisles, your store is right on track with the growing trend of consumers looking for healthy, allergen-free meal choices. And, they’re not settling for just anything.
You are what you eat... especially if it’s the first thing you eat. Breakfast has been and always will be the most important meal of the day. Eating a frosted doughnut over granola and yogurt may be the factor that decides the amount of stress that will accompany your daily activities.