Today’s consumer is not one who will willingly take the good with the bad if there is a better option. This holds true in all aspects of retail. For instance, who wants a CD player when you can have an iPod that holds all of your music, takes pictures and doubles as a phone?
If you’ve noticed additional foot traffic in the special diets section of your food aisles, your store is right on track with the growing trend of consumers looking for healthy, allergen-free meal choices. And, they’re not settling for just anything.
You are what you eat... especially if it’s the first thing you eat. Breakfast has been and always will be the most important meal of the day. Eating a frosted doughnut over granola and yogurt may be the factor that decides the amount of stress that will accompany your daily activities.