Editorial Calendar 2013

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Editorial Calendar 2013

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Click here to download a PDF of the complete 2013 media kit.

Send press information to:

Kaylynn Chiarello-Ebner, Editor/Associate Publisher kaylynnebner@wfcinc.com
Tim Person, Assistant Editor timperson@wfcinc.com
Katy Widmer, Editorial Assistant, katywidmer@wfcinc.com

 

JANUARY

Supplier Features:
• Raw Materials Round-Up
• Contract Manufacturing
• Packaging
• Certifications Guide
 

Grocery Focus/Feature:
Spices and Ethnic Foods

Consumer Bulletin: GMOs

HBC Counter: Sea Products

Supplement Highlights: Green Coffee Bean Extract

Ad Closing: December 3
Artwork Due: December 11

 

 

FEBRUARY

Expo West Pre-Show Issue

Special Section: Product Profiles—Winter

Features:
• Heart Health
• Bone/Joint Care

Grocery Focus/Feature: Healthy Indulgences

Consumer Bulletin: Intimacy Products

HBC Counter: Hair Care

Supplement Highlights: Adrenal/Thyroid Care

Ad Closing: January 3
Artwork Due: January 11

MARCH

SupplySide East Pre-Show Issue

Features:
• HBC: Baby Boomers
• Digestive Health Supplements
• Lobbying Tips
• Pet Health

Grocery Focus/Feature: Digestive Health Foods

Consumer Bulletin: Resveratrol

Supplement Highlights: Allergy Care

Ad Closing: February 4
Artwork Due: February 12

Natural Products Expo West Show Issue Bonus Distribution, Anaheim, CA, March 8-10

APRIL

Features:
• Natural Choice Awards
• Eco-Friendly Products/Cleaners
• Up-and-Coming Antioxidants

Grocery Focus/Feature: Vegetarian/Vegan/Raw Foods

Consumer Bulletin: Kombucha

HBC Counter: Lip Care

Supplement Highlights: Cocoa

Supplier Feature: Encapsulation

Ad Closing: March 4
Artwork Due: March 12

SupplySide East Show Issue, New York, NY, April 30–May 2

MAY

NPA Natural MarketPlace Pre-Show Issue

New Launches Special Section— Highlights from the Show Floor

2013 Source Directory
The Annual Industry Directory
The Industry’s Most Comprehensive Directory
 

http://directory.wholefoodsmagazine.com

Ad Closing: April 2
Artwork Due: April 9

 

 

 

JUNE
 

Special Section: Spotlight on Products

Features:

SPECIAL EDITORIAL SERIES—Sports Nutrition: Fitness and Weight Management
• Brain Health
• Urologic/Prostate Health

Grocery Focus/Feature: Organic Foods

Consumer Bulletin: Ear Care

HBC Counter: Sun Care

Supplement Highlights: Cosmeceuticals

Ad Closing: May 3

Artwork Due: May 10

Natural Products Assn. Show Issue Bonus Distribution, Las Vegas, NV, June 27–29

 

Fancy Foods Show, New York, NY, June 30July 2

JULY

SPECIAL SECTION: Company Profiles

Features:
• SPECIAL EDITORIAL SERIES—Sports Nutrition: Muscle Support
2013 Retailer of the Year
Diabetes Care

Grocery Focus/Feature: Functional Foods

Consumer Bulletin: Minerals

HBC Counter: Feminine Hygiene

Supplement Highlights: CoQ10

Ad Closing: June 3

Artwork Due: June 11

 

IFT Annual Meeting & Food Expo, Chicago, IL,  July 13–16

 

AUGUST

Expo East Pre-Show Issue

Special Section: Product Profiles—Summer

Features:

• 

SPECIAL EDITORIAL SERIES—Sports:

Foods/Drinks/Shots

 

Early Childhood Health (prenatal through toddler)
• IT/Electronics for Retailers

Consumer Bulletin: Eye Health

HBC Counter: Plant Stem Cells

Supplement Highlights: Herbal Medicine from Asia

Ad Closing: July 3

Artwork Due: July 12

SEPTEMBER

SupplySide West Pre-Show Issue

Features:
• SPECIAL EDITORIAL SERIES—Sports: Energy and Endurance Supplements
• Kids/Tweens/Teens Health
• Marine Oils
• Skincare/Makeup

Grocery Focus/Feature: Foods for Sensitive Diets

Consumer Bulletin: Liver/Detox

Supplement Highlights: Garlic

Ad Closing: August 2

Artwork Due: August 9

Natural Products Expo East Show Issue Bonus Distribution Baltimore, MD, September 25-28

OCTOBER

Features:
• SPECIAL EDITORIAL SERIES—Sports: Respiration Support
• Women’s Health
• Plant-Based Omegas

Grocery Focus/Feature: Sweeteners

Consumer Bulletin: Neti Pots

HBC Counter: Foot and Leg Care

Supplement Highlights: Enzymes (Digestive and Systemic)

Ad Closing: September 5

Artwork Due: September 12

 

NOVEMBER

SPECIAL ANNUAL REFERENCE SECTION:

• WHO’S WHO OF MANUFACTURERS AND SUPPLIERS

• DIGITAL COMPANY PROFILES

Features:
• Immune System Support
• Private Labeling

Grocery Focus/Feature: Beverages

Consumer Bulletin: Vitamin D3

HBC Counter: Peptides

Supplement Highlights: Inflammation

Supplier Feature: Food Colors/Flavors

Ad Closing: October 3

Artwork Due: October 10

SupplySide West Show Issue, Las Vegas, NV, November 12-16

DECEMBER

Special Section: New Product Review of 2013

Features:
36th Annual WholeFoods Natural Products Survey
• Supplement Delivery Methods
• Medicinal Mushrooms
 

Grocery Focus/Feature: Healthy Snacks

Consumer Bulletin: Green Foods

HBC Counter: Oral Care

Supplement Highlights: Stress and Sleep

Ad Closing: November 2

Artwork Due: November 9

Southeast NPA SOHO Show Issue Bonus Distribution, Orlando, FL, December 6-9

Contact Us

WFC, Inc.
WholeFoods Magazine
4041G Hadley Road, Suite 101
South Plainfield, NJ 07080
Phone: (908)769-1160
Fax: (908)769-1171
www.wholefoodsmagazineonline.com

WholeFoods Staff
Howard V. Wainer, President howardwainer@wfcinc.com
Heather M. Wainer, Publisher heatherwainer@wfcinc.com
Kaylynn Chiarello-Ebner, Editor/Associate Publisher kaylynnebner@wfcinc.com
Tim Person, Assistant Editor timperson@wfcinc.com
Dr. Richard Passwater, Science Editor
Scott Tips, Legal Editor
Jay Jacobowitz, Merchandising Editor
Katy Widmer, Editorial Assistant, katywidmer@wfcinc.com
Sean McCormick, Advertising Sales Manager/Internet Advertising Director seanmccormick@wfcinc.com
Christina E. Smith, Art Director/Production Manager christinasmith@wfcinc.com
James D. Ciuffreda, Controller/Office Manager jamesciuffreda@wfcinc.com