nutrition facts panel

When you read a supplement or grocery product label, you’ll likely find Supplement or Nutrition Facts stating the nutritional content of the product per serving and how much (on a percentage basis) it contains of the daily value. While it may seem straightforward, there’s a lot more to these numbers than meets the eye.

It is easy to be confused by common statements such as “selenium does this…” or “selenium doesn’t do this…” Such statements imply that all forms of selenium are equal. Well, they’re not. To say selenium does or does not do something is very much like saying that “supplements” do or do not do something.

What is the state of the natural products industry in 2015? For a clear picture, let’s look at what the consumer wants, which has been rapidly changing.

neumentix spearmintKemin Industries, Inc. now offers Neumentix Phenolic Complex K110-42, sourced from spearmint. This ingredient is said to support healthy memory and cognitive function in adults and normal sleep patterns.

NKOFocus from Neptune Technologies & Bioressources blends NKO krill oil with thiamine, lutein and more for brain health. Says Neptune, “When combined with NKO, Neptune’s studies show lutein’s absorption is improved by as much as eight times.”

Fuji Health Science is now marketing F-Melt, a proprietary co-spray dried formulation for fast oral dissolve systems. F-Melt contains five pharmaceutical excipients, including carbohydrates and disintegrants. Fuji Health Science states that the composition dissolves in the mouth within 30 seconds, and is directly compressible for in-house production, with no license needed.

News and notes from industry suppliers.

Beautiful NutritionNew from Beautiful Nutrition is Skinny Whip, a moisturizing body wash that uses several stimulating active ingredients to help skin look its best. There are currently three types available: Pink Grapefruit Body Wash, Tangerine Body Wash and Lime Body Wash. Each variety contains the peel oils from its respective fruit.

Shikai has released the Borage Bar, a non-soap cleansing bar designed to help those with dry skin or skin conditions. The primary ingredient in the bar is borage oil, containing gamma-linolenic acid (GLA) to support healthy skin cell membranes. The moisturizing Borage Bar is pH balanced, which further supports dry and itchy skin.